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PENGARUH KUALITAS PELAYANAN DAN CITRA MEREK TERHADAP LOYALITAS PELANGGAN LAZADA DI KOTA BEKASI Karso; Hermawan, I Gusti Ngurah
Jurnal Inovatif Mahasiswa Manajemen Vol 5 No 2 (2025): Jurnal Inovatif Mahasiswa Manajemen
Publisher : Feb Universitas Dirgantara Marsekal Suryadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35968/06dg6434

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Kualitas Pelayanan dan Citra Merek terhadap Loyalitas Lazada di Kota Bekasi. Penelitian ini menggunakan metode kuantitatif. Populasi penelitian 100 responden dengan teknik pengambilan sampel jenuh dengan jumlah sampel 100 pelanggan. Pengumpulan data menggunakan kuesioner dengan skala Likert 1 sampai dengan 5. Metode analisis menggunakan analisis regresi linier berganda dengan SPSS versi 24. Hasil penelitian menunjukkan bahwa: 1) Kualitas Pelayanan secara parsial berpengaruh positif dan signifikan terhadap Loyalitas Pelanggan sebesar 46,6%; 2) Citra Merek secara parsial berpengaruh positif dan signifikan terhadap Loyalitas Pelanggan sebesar 43,2%; 3) Kualitas Pelayanan dan Citra Merek secara simultan berpengaruh positif dan signifikan terhadap Loyalitas Pelanggan Lazada di Kota Bekasi.  Pengaruh positif dan signifikan secara simultan Kualitas Pelayanan dan Citra Merek terhadap Loyalitas Pelanggan sebesar 68,8%, sedangkan sebesar 31,2% dipengaruhi oleh variabel lain yang tidak dibahas dalam penelitian ini.
MEKANISME SISTEM PERADILAN MILITER DALAM PENANGANAN PERKARA TINDAK PIDANA UMUM YANG DILAKUKAN OLEH PRAJURIT TNI DI INDONESIA Karso; Hery Chariansyah
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 03 (2026): Volume 11 Nomor 03, September 2026 Publish
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i03.63264

Abstract

Soldiers of the Indonesian National Armed Forces (TNI) are members of the Indonesian National Armed Forces (TNI) ranging from Private to General, representing the ranks of Private, Non-commissioned Officer, and Officer, who constitute a military unit. TNI soldiers are often faced with criminal cases, requiring them to face military justice. The Indonesian legal system has established a military-style mechanism for TNI soldiers who commit general crimes, based on the principle of equality before the law and legal certainty, based on the grounds for the charges against active TNI soldiers, namely Law Number 31 of 1997 concerning Military Justice and the Military Criminal Code (KUHPM). This is also based on the provisions of Article 65 paragraphs (1) and (2) of Law Number 34 of 2004 concerning the TNI, which strengthens the legal position of military justice as an institution with special expertise in military law. This research uses a normative juridical method with a regulatory-legal approach, a contextual approach, and a literature review to examine the legal basis, legal impact, and regulations regarding the legal accountability mechanism for TNI soldiers in the military justice system, as well as the relevance of training to soldier discipline and professionalism. The findings indicate that in addition to criminal penalties, soldiers can also be subject to administrative sanctions in the form of Dishonorable Discharge (PTDH), which has consequences for social status and administrative rights.