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All Journal CANANG: Jurnal Pengabdian Masyarakat Lektur, Jurnal Ilmu Komunikasi
Nofri Sandria
Universitas Riau
Agriculture, Biological Sciences & Forestry Humanities Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Pelatihan Pengembangan Program Kewirausahaan Berbasis Teknologi Diversifikasi Ikan Patin Sebagai Produk Hilirisasi Menuju Komersialisasi Pada Kelompok Kewirausahan Fisheries Product Club Suparmi Suparmi; Sumarto Sumarto; Windarti Windarti; Mery Sukmiwati; Lapeti Sari; Rizky Febriansyah Siregar; Nofri Sandria; Ranika Paramita
CANANG: Jurnal Pengabdian Masyarakat Vol 5, No 2 (2025)
Publisher : PELANTAR PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52364/canang.v5i2.69

Abstract

The Science and Technology-Based Entrepreneurship Development Program (PPKBI) plays a crucial role as a form of downstream research translation towards commercialization. This community engagement initiative is expected to enhance collaboration with partners, in this case, a student entrepreneurship group known as the Fisheries Product Club (FPC). The downstream products have already been granted simple patents, namely Ubikan Fish Nugget (Patent No. IDS000004954) and Anekarasa Catfish Macaroni (Patent No. IDS000005784). The objective of this program is to provide opportunities to accelerate the development of a culture of utilizing university research outputs for the benefit of the community, as well as to foster cooperation with partners, including industry and marketing sectors. The implementation method employed the Participatory Action Learning System (PALS), which is fundamentally based on engaging students in an active and naturally participatory learning process within the entrepreneurship program through training. This approach forms an interactive, participatory learning system, both at the individual and group levels. A total of 20 participants, all members of the FPC, took part in the program. The training yielded positive responses and motivated participants to embark on entrepreneurial activities. The products, Anekarasa catfish macaroni and Ubikan fish nuggets, hold strong potential to be developed as viable business opportunities for emerging entrepreneurs
Penerapan Culturally Centered Crisis Communication Model dalam Penanganan Pencemaran Sungai Kerumutan Pelalawan Riau Hevi Susanti; Helen Puspita Sari; Yasir Yasir; Tantri Puspita Yazid; Nofri Sandria
Lektur: Jurnal Ilmu Komunikasi Vol 8, No 4 (2025): Lektur: Jurnal Ilmu Komunikasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/lektur.v8i4.25651

Abstract

Penelitian ini mengkaji penerapan Culturally Centered Crisis Communication Model (CCCCM) dalam penanganan pencemaran Sungai Kerumutan di Kabupaten Pelalawan, Riau, dengan fokus pada transparansi pemerintah dan partisipasi publik masyarakat Melayu Petalangan. Menggunakan pendekatan kualitatif dengan studi kasus, data dikumpulkan melalui wawancara mendalam, observasi partisipan, dan focus group discussion dengan tokoh adat, aparatur pemerintah, dan masyarakat terdampak. Temuan menunjukkan masyarakat Melayu Petalangan memiliki worldview unik yang memandang sungai sebagai entitas spiritual, bukan sekadar sumber air. Transparansi pemerintah masih terbatas dengan komunikasi yang tidak sensitif budaya, sementara partisipasi masyarakat terhambat keterbatasan kapasitas dan minimnya pendampingan berkelanjutan. Penelitian mengidentifikasi tiga elemen budaya kunci: sistem nilai dan kepercayaan, struktur sosial dan kepemimpinan, serta pola komunikasi tradisional. Berdasarkan analisis tersebut, diusulkan model komunikasi krisis terintegrasi yang menggabungkan pendekatan konvensional dengan berbasis budaya melalui fase pre-crisis, crisis response, dan post-crisis. Model ini dapat menjadi rujukan penanganan krisis lingkungan di komunitas adat lain dengan adaptasi sesuai karakteristik budaya spesifik.
Co-Authors Helen Puspita Sari Hevi Susanti Lapeti Sari Mery Sukmiwati Ranika Paramita Siregar, Rizky Febriansyah Sumarto, Sumarto Suparmi Suparmi Tantri Puspita Yazid Windarti Windarti Yasir Yasir