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All Journal Jurnal Pengabdian Masyarakat Nusantara SENMEA
Alfinasari, Safitri
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Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Industrial & Manufacturing Engineering Social Sciences

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Pemberdayaan Masyarakat Pelaku UMKM Melalui Pelatihan Penyusunan Proposal Usaha dan Analisis Laporan Keuangan di Kabupaten Kampar Puspita Sari, Anisa; Alfinasari, Safitri; Puspito Rahayu, Tri; Purnama Putri, Intan; Novita Sari, Tri; Kusuma Hadi Soedjoko, Dodi
Jurnal Pengabdian Masyarakat Nusantara Vol 1 No 2 (2022): Vol.1 No.2 (Juni 2022)
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/dimastara.v1i2.18067

Abstract

Micro Small and Medium Enterprises (MSMEs) play an important role in Indonesia. MSMEs have shown their tenacity and resilience in the economic crisis and along with the Covid-19 pandemic, it is hoped that MSMEs will survive again. Especially among MSME actors in Kampar Riau Regency with fields that are engaged in culinary, agriculture, fisheries, and handicrafts. This group was chosen because of the high number of MSMEs in Kampar Regency (45,446 MSMEs) and the abundant natural resources (HR) potential in the area. The aim behind this activity is to equip MSMEs with the autonomous capacity to plan strategic deals and dissect financial reports so that they can be used as a reference to turn them into a company so that they can turn into individual financial strengths and make major commitments to national finance. This activity is carried out through direct contact with a limited number of MSMEs. This strategy was taken in view of the outbreak of the corona virus pandemic. The stages of this activity begin with clarification of the obstacles that are often faced by MSMEs, followed by clarification of the importance of strategic agreements, the efforts taken in preparing strategic plans, and the importance of auditing budget reports. These results have expanded the capacity and information of MSMEs, especially in Kampar Regency in terms of strategic agreement planning and monetary reports, even in limited circumstances due to the Coronavirus pandemic.
ANALISIS KUALITAS PRODUK DAN PELAYANAN TERHADAP KEPUASAN KONSUMEN (STUDI KASUS PADA KEDAI ROMO KOPI KEDIRI) Alfinasari, Safitri; Purnomo, Hery
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 7 (2022): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2022
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This study aims to analyze and examine the relationship (correlation) between product quality variables, service quality variables and customer satisfaction variables at Kedai Romo Kopi Kediri as the object of research. Kedai Romo Kopi is a coffee shop with its address at Jalan Harinjing 128, Kepung Barat, Kediri. The research method used in this research is descriptive quantitative with a sample of 35 people of various ages and genders. The research hypotheses were tested using multiple linear regression using the SPSS application. The results of data analysis show the conclusion that the product quality variable as X1 and service quality as X2 has a significant effect on the variable (Y) of consumer satisfaction partially (separately) or jointly (simultaneously).
Co-Authors Hery Purnomo Kusuma Hadi Soedjoko, Dodi Novita Sari, Tri Purnama Putri, Intan Puspita Sari, Anisa Puspito Rahayu, Tri