Neneng Hasanah
UIN Sulthan Thaha Saifuddin Jambi, Indonesia

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

FROM THE PULPIT TO THE ALGORITHM: MILLENNIAL DIGITAL DA'WAH MANAGEMENT STRATEGY IN THE HIJRAH YOUTH SHIFT ECOSYSTEM AND WRITING PAUSE Neneng Hasanah; Randi Tamirano; Sandi Maspika; Haikal Romadhan Al Yusad
J-MD Jurnal Manajemen Dakwah Vol. 7 No. 1 (2026): JMD
Publisher : Program Studi Manajemen Dakwah, FUAD, IAIN Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24260/2dh1e452

Abstract

The transformation of the da'wah medium from a conventional pulpit to an algorithmic environment necessitates a new managerial framework. This study aims to analyze the digital da'wah management strategies within the ecosystems of Hijrah Youth Shift and Jeda Nulis. Employing a qualitative approach with a four-stage netnographic design (data entry, observation, interpretation, and validation), this study analyzed 200 top-performing content units across YouTube, Instagram, and TikTok from December 2025 to May 2026. The findings reconstruct the classical POAC management functions into the "Algorithmic Da'wah Management Model": Takhthith (data-driven algorithmic profiling), Tandzim (agile media team organization), Tawjih (hook-optimized actuating), and Riqabah (metric-based controlling). Empirical evidence indicates that algorithmic architecture acts as a primary gatekeeper of theological visibility. The analysis demonstrates that the highest interaction (85% engagement rate) correlates not with theological depth, but with the technical mastery of micro-duration content (30–60 seconds). Linking these findings to platformization and algorithmic governance theories, the study argues that digital religious actors globally must adopt identical managerial agility to survive the attention economy. This research contributes to digital religion studies by providing an empirically validated model for religious communication in a platformized society.
Planning and Implementation of Islamic Religious Education in Shaping Elementary Students’ Religious Character Rasidin; Neneng Hasanah; Kasful Anwar; Mahyuzar Rahman; Fransisko Chaniago; Amelia Febriana
MUMTAZ : Jurnal Pendidikan Agama Islam Vol. 5 No. 3 (2025): December 2025
Publisher : Program Studi Pendidikan Agama Islam, Fakultas Tarbiyah, Institut Agama Islam (IAI) Ibrahimy Genteng Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69552/mumtaz.v5i3.3483

Abstract

This research aims to examine how the planning and implementation of Islamic Religious Education (PAI) contributes to shaping the religious character of students at SDN 161/V Adi Purwa. The study was conducted using a qualitative method with a descriptive approach. Research data were obtained from the school principal, PAI teachers, and students. Data analysis was carried out through the stages of collection, reduction, presentation, and verification. The results indicate that the combination of structured planning and consistent implementation is effective in forming students' religious character. The students demonstrated a good understanding of religious values and the ability to apply them in daily life. Structured planning and effective implementation have proven successful in producing students who are faithful, pious, of noble character, and disciplined, in accordance with the objectives of Islamic Religious Education at SDN 161/V Adi Purwa.