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All Journal Journal of Classroom Action Research MUARA PENDIDIKAN : Jurnal Ilmiah Ilmu Pendidikan & Sosial Humaniora
Nuryosianna Putri Purba
Universitas HKBP Nommensen Medan
Education Languange, Linguistic, Communication & Media Other

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Bahasa Asing Sebagai Simbol Status Dalam Realita Di Indonesia Modern Elza Leyli Lisnora Saragih purba; Nuryosianna Putri Purba; Diapita Br Sitepu; Wina Ayusari Tambun
MUARA PENDIDIKAN : Jurnal Ilmiah Ilmu Pendidikan & Sosial Humaniora Vol. 1 No. 3 (2025): MURADIK
Publisher : CV MUARA EDUKASI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64365/muradik.v1i3.25

Abstract

This study examines the role of foreign languages, particularly English, as a status symbol in the reality of modern Indonesian society through an analysis of the use of foreign languages in branding and advertising. A case study of the “Sweet Choco Macaron” advertisement shows that English is used predominantly in various elements of the advertisement, from the product name and description to promotional offers, which not only function as a communication tool but also as a marker of modernity and social status. The use of foreign terms such as “macaron,” “extraordinary taste,” and “special offer” strengthens the product’s image as a premium item that adheres to international standards, and targets urban consumers who associate the consumption of foreign-labeled products with a global lifestyle and a higher social class. Sociolinguistically, this phenomenon reflects a shift in values in urban Indonesian society, where foreign languages become symbolic capital to build brand image, increase product appeal, and differentiate consumers based on social status and lifestyle. Research on television advertisements shows that the majority of advertisements incorporate foreign languages as an effective marketing strategy to build product exclusivity and prestige. However, the dominance of foreign languages in advertisements also poses challenges to the preservation of Indonesian as a national identity. Therefore, proportional efforts are needed to integrate Indonesian and foreign languages in the commercial sphere in order to maintain the integrity of the national language and culture amidst the current of globalization.
Pengaruh Media Komik Digital Dalam Pendekatan Deep Learning Terhadap Keterampilan Menulis Cerpen Fase E Kelas X SMK Markus 2 Medan Nuryosianna Putri Purba; Pontas Jamaluddin Sitorus; Sarma Panggabean
Journal of Classroom Action Research Vol. 8 No. 2 (2026): May 2026
Publisher : Program Studi Magister Pendidikan IPA, Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcar.v8i2.15032

Abstract

Rendahnya keterampilan menulis cerpen di kalangan siswa SMK masih menjadi kendala utama dalam pembelajaran bahasa Indonesia, yang disebabkan oleh kurangnya media pembelajaran inovatif dan pendekatan yang mampu mengaktifkan siswa secara mendalam. Penelitian ini bertujuan untuk mengetahui pengaruh penggunaan media komik digital melalui pendekatan Deep Learning terhadap keterampilan menulis cerpen siswa fase E kelas X SMK Markus 2 Medan dengan menggunakan metode kuantitatif desain One Group Pretest--Posttest. Sampel penelitian merupakan siswa kelas X TKR diambil melalui teknik cluster random sampling dari total populasi 60 siswa, dengan instrumen berupa tes subjektif esai menulis cerpen. Hasil analisis data menunjukkan peningkatan nilai rata-rata dari 56,5 saat pretest menjadi 79,7 saat posttest, didukung oleh hasil uji-t yang menunjukkan nilai t hitung 5,72 yang lebih besar dari t tabel sebesar 2,093 pada taraf signifikansi α = 0,05. Berdasarkan temuan tersebut, hipotesis nol (Ho) ditolak dan hipotesis alternatif (Ha) diterima, yang membuktikan bahwa penggunaan media komik digital dalam pendekatan Deep Learning memiliki pengaruh signifikan dalam meningkatkan kualitas keterampilan menulis narasi cerpen siswa secara sistematis.
Co-Authors Diapita Br Sitepu Elza Leyli Lisnora Saragih Pontas Jamaluddin Sitorus Sarma Panggabean Wina Ayusari Tambun