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All Journal Review: Journal of Multidisciplinary in Social Sciences Talent: Journal of Economics and Business
Sari, Nadilah Sintia
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Explorating Digital Skills Readiness: The Role of Digital Literacy, Access to Digital Tools Resources, and Self-Efficacy Maharani, Raissa Susilo; Sari, Nadilah Sintia
Talent: Journal of Economics and Business Vol. 3 No. 04 (2025): December 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/jeb.v3i04.1079

Abstract

This study discusses the influence of Digital Literacy Training and Access to Digital Tools and Resources on Digital Skills Readiness in the context of manufacturing companies in Bekasi Regency, by considering the mediating role of Self-Efficacy In Digital Tasks in digital tasks. In the ever-evolving digital era, digital skills readiness is a crucial issue for industry, especially in facing the industrial revolution 4.0. This study aims to explore the relationship between these two factors and digital skills readiness, which include technical, information, and collaboration skills. The method used is quantitative research with a sample of respondents working in the manufacturing sector. The results of the analysis show that Digital Literacy Training has a significant positive impact on Digital Skills Readiness, while Access to Digital Tools and Resources also contributes to improving employees' digital skills. However, the role of Self-Efficacy In Digital Tasks as a mediator shows insignificant results in this relationship. These findings emphasize the importance of investing in Digital Literacy Training to improve the digital skills of the workforce. From a practical perspective, this study provides clear guidance for HR managers and policymakers to prioritize structured training programs and equitable access to digital tools, while not overly relying on self-efficacy assumptions, in order to strengthen workforce preparedness. This study is expected to provide insight for companies and policy makers in designing effective digital skills development strategies, so that they can support innovation and competitiveness of the manufacturing industry in Indonesia.
Feasibility of Healthy and Fresh Smoothies: Opportunities and Challenges from the Consumer Perspective in Central Cikarang Sari, Nadilah Sintia; Permana, Muhammad Rizki; Mauizhoh, Nida Wahdah; Sagita, Lisna; Muslihat, Rivaldi
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 11 (2025): November 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i11.1066

Abstract

This study examines the opportunities and challenges of the "Smoothies Healthy and Fresh" business at the Central Cikarang Clean Market from a consumer perspective. This feasibility study uses a qualitative approach to analyze marketing, operational, human resource, and financial aspects. The results show that healthy lifestyle trends and digital market dynamics create significant opportunities for the natural-ingredient smoothie business. Digital-based marketing strategies and direct promotions support business growth with a broad target market, ranging from children to adults. Operationally, this business emphasizes cleanliness, quality ingredients, and professional customer service. From a financial perspective, projections show promising net profits with the potential for a quick return on investment. However, competitive challenges in the healthy beverage industry can be overcome through product innovation, flavor development, and adaptation to consumer feedback. This study concludes that "Smoothies Healthy and Fresh" has the potential to grow with a holistic, adaptive, and consumer-oriented strategy.
Co-Authors Maharani, Raissa Susilo Mauizhoh, Nida Wahdah Muslihat, Rivaldi Permana, Muhammad Rizki Sagita, Lisna