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All Journal Universitas Muhammadiyah Yogyakarta Undergraduate Conference Proceeding
Utomo, Satrio Matin
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Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Public Health Social Sciences

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Cimahi Pay as a Digital Payment Solution for MSMEs in Indonesia sudrajat, jajat; Syamil, Ahmad; Rangkuti, Abdul Haris; Utomo, Satrio Matin; Sardjono, Wahyu; Syafaat, Raden Raka Abduk Kamal
Proceedings of Universitas Muhammadiyah Yogyakarta Graduate Conference Vol. 5 No. 2 (2025): Fostering Gen Z for Sustainable Development and Renewable Energy
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/grace.v5i2.675

Abstract

In today's digital age, a territorial payment system is essential to drive local economic progress. Cimahi, as the economic center of West Java, has a great opportunity to develop more open and inclusive payment methods today. However, many people, both those who live there and those who have just arrived, experience limitations in accessing transactions digitally. Most transactions in MSMEs are still done in cash, which hinders the growth of small businesses and limits payment flexibility. The research method in this study uses a qualitative method of a case study approach, through a literature review of digital information media information data. Case study research is carried out to gain a deeper understanding of a condition and the meaning of an object that is the object of research. Case studies are analyzed from the results of business start-ups. The results of the study show that users can save balances, make digital payments at local merchants, transact more efficiently and profitably, and have wide cooperation potential. This platform allows companies and local governments to work together to encourage local economic growth, thus becoming a prototype for the development of local MSMEs. Keywords: smart city, digital payments, MSME ecosystem
Co-Authors Jajat sudrajat Rangkuti, Abdul Haris Sardjono, Wahyu Syafaat, Raden Raka Abduk Kamal Syamil, Ahmad