Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Jurnal Akademik Pengabdian Masyarakat
Nira Ramadhani M
Unknown Affiliation
Computer Science & IT Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Peran UMKM pada Olahan kripik Apel untuk Mendorong Pertumbuhan Ekonomi lokal Kota Batu Malang Hikma Hikma; Wilda Wilda; Novianti Dewi Lestari; Nira Ramadhani M; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 1 (2026): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i1.7723

Abstract

This study examines the contribution of micro, small, and medium enterprises (MSMEs) in apple chip processing to local economic development in Batu City, Malang. Batu City, a major apple-producing region in Indonesia, has high prospects for developing apple-based processed products, including apple chips. The study was conducted using a qualitative descriptive method involving interviews, field observations, and documentation. The research findings revealed that the apple chip business has a significant impact on absorbing local workers, increasing residents' incomes, and establishing the image of a regional specialty product. These MSMEs also encourage creativity in product development, improving packaging design, and expanding distribution networks through digital platforms as a form of transformation towards a creative economy. However, there are obstacles such as limited access to capital, weak business management skills, and high competition in the market. The study's conclusions confirm that apple chip MSMEs play a crucial role in advancing the creative economy in Batu City. Therefore, government intervention is needed in the form of training programs, assistance with marketing access, and the development of policies that strengthen the MSME ecosystem for sustainable local economic growth.
Co-Authors Dandan Haryono Hikma Hikma Novianti Dewi Lestari Nurhayati Hamid Suasa Suasa Wilda Wilda