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PENINGKATAN LITERASI KEUANGAN DOSEN MELALUI PELATIHAN ANALISIS FUNDAMENTAL SAHAM Eureka Try Zarazwanty R Laega; Leonardo Davidsi Sipayung; Muhammad Novrizal Ramadhan; Andhi Febisatria
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 1 (2026): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i1.8494

Abstract

This community service program aimed to improve lecturers’ financial literacy through fundamental stock analysis training at Universitas Negeri Makassar. The program was conducted in response to the gap between increasing financial inclusion and adequate levels of financial literacy, including among higher education lecturers. The training applied a participatory approach using a learning by doing method and utilized audited financial statements of publicly listed companies as practical learning materials. Program evaluation was carried out descriptively by comparing pre-test and post-test results and administering a participant satisfaction questionnaire. The results show an increase in the average financial literacy score from 45 in the pre-test to 85 in the post-test, representing a 40-point improvement. In addition, lecturers’ interest in stock market investment reached 68 percent, with an average satisfaction score of 4.7 on a five-point Likert scale. These findings indicate that practice-based training is effective in enhancing lecturers’ financial literacy.
Pengenalan Investasi Saham dan Pengelolaan Risiko Bagi Mahasiswa Administrasi Bisnis M Novrizal Ramadhan; Leonardo Davidsi Sipayung; Eureka Try Zarazwanty R. Laega; Fahrian Arsyam Gultom; Zulfikar
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 1 (2026): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i1.8555

Abstract

Students’ interest in stock investment has increased alongside the growth of financial technology and easier access to capital markets. However, this interest is not fully supported by adequate understanding of investment risks and risk management strategies. This community service program aimed to improve Business Administration students’ understanding of stock investment and risk management as a basis for rational investment decision-making. The program was implemented through preparation, educational activities, and evaluation using an educative and participatory approach. The results show that although students initially had limited knowledge of investment risks, their understanding and perception of risk improved after the program. This activity contributes positively to enhancing students’ financial literacy in higher education.