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All Journal Aplikasi Administrasi: Media Analisa Masalah Administrasi Tarbiyatul Ilmu (Jurnal Kajian Pendidikan)
Hestiani
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Social Sciences

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Sensitivitas Konsumen : Studi Tentang Persepsi Mahasiswa Pada Aksi Sosial Perusahaan Yang Mempengaruhi Pembelian Di Shopee Wulandari, Tiara; Fadli Hidayah, Faida; Hestiani; Dwi Lestari, Ita; Nuramadani, Afi; Tri Nugraha , Joko
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 28 Nomor 2
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v28i2.331

Abstract

This study aims to analyze and understand the level of consumer sensitivity, particularly among university students, towards corporate social responsibility, which influences their shopping choices on the e-commerce platform Shopee. In today's modern era, consumers in online shopping consider not only product price and quality, but also the moral and ethical values ​​​​embraced by the seller. This study used a descriptive quantitative method. The research sample consisted of 72 respondents, namely Public Administration students of Tidar University class of 2024, determined by the Slovin formula. Primary data were obtained through a closed questionnaire using a Likert scale, focusing on indicators of consumer sensitivity, corporate social responsibility, and purchasing decisions. The research findings revealed that student sensitivity to corporate social responsibility is very high. Most respondents are willing to pay more for products from sellers who implement good environmental practices, ensure gender equity for female employees, and contribute to job creation. Students also showed significant rejection of unethical businesses, with the percentage of agreeing/strongly agreeing reaching 86.2% to avoid stores with bad reputations and 73.6% to boycott sellers who are not socially responsible. The conclusion of this study confirms that social responsibility and ethics in business have become the main factors, more important than price and quality, in influencing student loyalty and purchasing decisions on Shopee e-commerce.
STRATEGI GURU DALAM MENGATASI KESULITAN BELAJAR SISWA PADA PELAJARAN MATEMATIKA BILANGAN BULAT KELAS IV DI SDN 04 MOMONG KABUPATEN BENGKAYANG TAHUN AJARAN 2023-2024 Hestiani; Susilawati; Topik
TARBIYATUL ILMU: JURNAL KAJIAN PENDIDIKAN Vol. 3 No. 7 (2026): TARBIYATUL ILMU: Jurnal Kajian Pendidikan
Publisher : CV. ADIBA AISHA AMIRA (ADISAM PUBLISHER)

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Abstract

This thesis discusses teacher strategies in overcoming student learning difficulties in integer mathematics learning for fourth grade at SDN 04 Momong, Bengkayang Regency, academic year 2023-2024. Based on the initial pre-survey results that the researcher conducted with one of the teachers at SDN 04 Momong, it was stated that the teacher's strategy in overcoming student difficulties in learning integer mathematics for fourth grade at SDN 04 Momong. Students experience difficulties in learning integer mathematics, and the strategy used by the teacher is not appropriate, which will make students bored in the classroom. This fact sparked the researcher's interest in conducting research at SDN 04 Momong. The subjects in this study are the results of interviews with informants from the principal and the fourth-grade teacher at SDN 04 Momong. This research uses a qualitative approach and the phenomenology research type. Data collection techniques used are observation, interviews, and documentation. Data analysis techniques use data reduction, data display, and conclusion drawing. The technique for checking the validity of the data uses triangulation and member check.
Co-Authors Dwi Lestari, Ita Fadli Hidayah, Faida Nuramadani, Afi Susilawati Topik Tri Nugraha , Joko Wulandari, Tiara