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All Journal Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Harmoni Sosial : Jurnal Pengabdian Dan Solidaritas Masyarakat
Nelci Elvida Klega
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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Peran Komunikasi Interpersonal dalam Meningkatkan Efektifitas Tim di Lingkungan Kerja di Kantor Pos Maumere Imelda Virgula Wisang; Asdianti Asdianti; Nelci Elvida Klega; Afdal Sayhudin; Yusliani Julein Wole
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 4 No. 4 (2025): Desember : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v4i4.5481

Abstract

This report aims to help improve the quality of interpersonal communication in the Maumere Post Office work environment. Interpersonal communication is a crucial factor in supporting work effectiveness, creating harmonious working relationships, and improving employee performance. The method used in this report is a qualitative approach, with data collection techniques through observation, interviews, and documentation of employees at the Maumere Post Office. This approach was chosen to gain a deep understanding of communication patterns, interactions between employees, and obstacles encountered in the daily communication process. The results of the report indicate that effective interpersonal communication in the Maumere Post Office work environment plays a significant role in improving teamwork, reducing misunderstandings, and creating a conducive work atmosphere. The factors of openness, empathy, mutual respect, and clarity of message delivery are key elements in effective communication. However, several obstacles were still found, such as differences in individual characters and limited communication time. Therefore, this report recommends efforts to improve interpersonal communication through training, habituating open communication, and strengthening working relationships between employees to support the achievement of organizational goals.
Strategi Pemasaran yang Efektif untuk Meningkatkan Penjualan di Funn Maumere Emilianus Eo Kutu Goo; Sahrul Hidayat; Nelci Elvida Klega; Asdianti Asdianti; Yusliani Julein Wole; Afdal Sayhudin
Harmoni Sosial : Jurnal Pengabdian dan Solidaritas Masyarakat Vol. 3 No. 1 (2026): Januari: Harmoni Sosial : Jurnal Pengabdian dan Solidaritas Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/harmoni.v3i1.2835

Abstract

This community service activity aims to strengthen the marketing strategy of FUNN Maumere as a culinary business operating in an increasingly competitive market environment. The program was conducted using a qualitative descriptive approach through field observations, interviews with business owners and employees, and direct mentoring in implementing more effective marketing strategies. The results indicate that FUNN Maumere has applied a combination of traditional and digital marketing strategies, including brochure distribution and active promotion through social media platforms such as Instagram, TikTok, and Facebook. The mentoring activities focused on optimizing digital marketing, improving service quality, and strengthening brand consistency. These efforts contributed positively to increased brand awareness, customer interest, and wider promotional reach. However, sales performance remains fluctuative due to external factors, such as weather conditions and differences in outlet location characteristics. Therefore, this community service emphasizes the importance of continuous product innovation, enhancement of customer experience, and optimization of digital marketing strategies to reduce dependency on external conditions. This activity is expected to serve as a practical reference and mentoring model for other culinary MSMEs in developing adaptive, innovative, and sustainable marketing strategies to improve competitiveness and business continuity.
Co-Authors Afdal Sayhudin Asdianti Asdianti Emilianus Eo Kutu Goo Imelda Virgula Wisang Sahrul Hidayat Yusliani Julein Wole