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All Journal JL3T (Journal of Linguistics, Literature and Language Teaching)
Kerwin
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Humanities Education Languange, Linguistic, Communication & Media Social Sciences

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Illocutionary Acts in the Hashtag #KaburAjaDulu: A Cyber Activism Discourse Study on Social Media X Br Panjaitan, Eureka Jovita; Tambunan, Friska Br; Fitriyani, Murni Nur; Kerwin; Rangkuti, Rahmadsyah
JL3T (Journal of Linguistics, Literature and Language Teaching) Vol 11 No 2 (2025): JL3T Vol. XI No. 2 2025
Publisher : UPT. Pengembangan Bahasa IAIN Zawiyah Cot Kala Langsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32505/jl3t.v11i2.12769

Abstract

Emerging as a digital reaction to economic hardship, and later as a form of political critique, this hashtag represents the dynamic nature of public discourse in Indonesia. This study analyzes how language functions as a performative instrument in online activism through the hashtag #KaburAjaDulu on the social media platform X (formerly Twitter). This study uses a mixed-methods approach that combining qualitative and quantitative analyses based on Searle's Speech Act Theory. Data were collected from influencer accounts verified with a blue checkmark or having more than 2,000 followers on their personal accounts on X during two viral periods in 2025 (February and September) to identify and classify the illocutionary acts used by social media users. These findings reveal variations in how illocutionary acts construct collective meaning and reflect public sentiment across various ongoing sociopolitical contexts. This study found that assertive illocutionary acts were the most dominant, followed by Directive, Expressive, and Commissive illocutionary acts. Rather than being a mere linguistic phenomenon, the hashtag functions as a space in which individual emotions, social critique, the expression of aspirations, and political awareness converge. This study highlights the evolving relationship between language, digital communication, and social psychology, providing new insights into how online expressions can mobilize discourse and shape collective attitudes in a digital society.
Co-Authors Br Panjaitan, Eureka Jovita Fitriyani, Murni Nur Rangkuti, Rahmadsyah Tambunan, Friska Br