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All Journal Pendas : Jurnah Ilmiah Pendidikan Dasar As-Salam: Journal Islamic Social Sciences And Humanities
Octavia Selpi Sihotang
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Program Pengalaman Lapangan Mahasiswa Dalam Pengembangan Media Pembelajaran Kreatif Di SMA Negeri 4 Pematangsiantar Octavia Selpi Sihotang; Rick Hunter Simanungkalit; Bahtera Rams Saputra Siahaan; Clara Theresia Lumbantoruan; Br Tumorang, Mediana Lorenza; Deta Friska Amelia Marbun; Rosanti Samosir
Getpress Management Journals Vol 3 No 3 (2025): As-Salam: Journal Islamic Social Sciences and Humanities
Publisher : Yayasan Salam Cerdas Al-Fattah

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Abstract

The Field Experience Program (PPL) serves as a strategic platform for pre-service education students to apply their pedagogical, professional, social, and personality competencies in real school settings. One of the important contributions of PPL students is the development of creative learning media that can support the teaching-learning process to make it more effective, engaging, and contextual. This study aims to describe the contributions of PPL students to the development of creative learning media at SMA Negeri 4 Pematangsiantar, as well as the implementation of the developed media and its impact on the teaching-learning process. This research employs a concrete experience approach with a qualitative method. The research subjects include PPL students, mentor teachers, and students. Data collection techniques were carried out through observation, interviews, and documentation. Data analysis was performed through stages of data reduction, data presentation, and conclusion drawing. The research findings indicate that PPL students actively contribute to developing various creative learning media, both digital and non-digital based, such as interactive presentation media, instructional videos, and creative worksheets. These media help increase student engagement, facilitate understanding of the material, and support the creation of more innovative learning. Thus, the presence of PPL students provides a positive contribution to the development of creative learning media at SMA Negeri 4 Pematangsiantar.
PENGARUH LIVE STREAMING DAN ONLINE CUSTOMER REVIEW TERHADAP PURCHASE INTENTION PADA GENERASI Z PENGGUNA TIKTOK SHOP DI KOTA PEMATANGSIANTAR Octavia Selpi Sihotang; Benjamin Albert Simamora; Anggun Tiur Ida Sinaga
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 02 (2026): Volume 11 Nomor 02, Juni 2026 Published
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i02.47235

Abstract

This study aims to examine the effect of live streaming and online customer reviews on purchase intention among Generation Z users of TikTok Shop in Pematangsiantar. This research employs a quantitative approach. The population of this study consists of Generation Z users of TikTok Shop in Pematangsiantar City. The sample comprises 398 respondents, selected using incidental sampling technique. The research instrument was tested using validity and reliability tests, with reliability measured by Cronbach’s Alpha. Data analysis was conducted using IBM SPSS Statistics, including classical assumption tests such as normality, multicollinearity, and heteroscedasticity tests, as well as multiple linear regression analysis, t-test (partial), F-test (simultaneous), and coefficient of determination (R²). The results indicate that live streaming has a positive and significant effect on purchase intention, as evidenced by the t-test result where t-value (15.485) > t-table (1.966) with a significance value of 0.000 < 0.05. Online customer reviews also have a positive and significant effect on purchase intention, with a t-value of 8.129 > t-table of 1.966 and a significance value of 0.000 < 0.05. Simultaneously, live streaming and online customer reviews significantly influence purchase intention, as indicated by the F-test result where F-value (340.357) > F-table (3.02) with a significance value of 0.000 < 0.05. The coefficient of determination (R²) is 0.633, indicating that 63.3% of purchase intention is explained by these variables, while the remaining is influenced by other factors outside this study.The conclusion of this study shows that live streaming has a more dominant influence than online customer reviewsin increasing purchase intention.
Co-Authors Anggun Tiur Ida Sinaga Bahtera Rams Saputra Siahaan Benjamin Albert Simamora Br Tumorang, Mediana Lorenza Clara Theresia Lumbantoruan Deta Friska Amelia Marbun Rick Hunter Simanungkalit, Rick Hunter Rosanti Samosir