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All Journal Custodia: Journal of Legal, Political, and Humanistic Inquiry
Maulana Fasha Aralea
Unknown Affiliation
Law, Crime, Criminology & Criminal Justice

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Kerjasama Indonesia dengan North Atlantic Treaty Organization dalam Global Army Trade Tahun 2019-2024 Maulana Fasha Aralea; Achdijat Sulaeman
Journal of Legal, Political, and Humanistic Inquiry Vol 1 No 2 (2025): December: Custodia: Journal of Legal, Political, and Humanistic Inquiry
Publisher : CV SCRIPTA INTELEKTUAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65310/bh5svn19

Abstract

Indonesia is the most powerful country in Southeast Asia and the 13th in the world, according to research from Global Firepower and the Stockholm International Peace Research Institute (SIPRI). However, Indonesia requires cooperation with other countries in military diplomacy on the international stage, while upholding the principle of an independent and active foreign policy. Therefore, Indonesia can collaborate with the North Atlantic Treaty Organization in global arms sales, including joint exercises. This research method uses qualitative research, which utilizes conditional observations on natural objects and data collection as explanatory information. The study results indicate that Indonesia can collaborate with North Atlantic Treaty Organization member states in defense development, such as the physical construction of the Minimum Essential Force (MEF) and Indonesia's role in joint exercises, with the caveat that Indonesia does not have an official relationship with NATO as a non-member country.
Strategi Glokalisasi Mcdonald’s Indonesia Sebagai Perusahaan Transnasional (TNC) Dalam Adaptasi Menu Lokal Periode 2023-2025 Akwal Waffi Kariswan; Maulana Fasha Aralea; Sekar Rahayu; Syifa Nindia Destiany; Septianis Afifah
Journal of Legal, Political, and Humanistic Inquiry Vol 1 No 2 (2025): December: Custodia: Journal of Legal, Political, and Humanistic Inquiry
Publisher : CV SCRIPTA INTELEKTUAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65310/n1v1mb34

Abstract

The glocalization strategy is a crucial factor for transnational corporations adapting to markets with strong cultural characteristics, such as Indonesia. The public's preference for spicy food, rice consumption, and the use of distinctive spices has prompted McDonald's to adapt its menu, including products like Ayam Spicy, Nasi Uduk McD, Sambal Korek, and various pies with local flavors. This article uses a qualitative, literature-based method to analyze data from scientific journals, previous research, media reports, and company documents. This approach helps illustrate how McDonald's integrates its global identity with local cultural elements to increase consumer acceptance. This research demonstrates that menu adaptations serve not solely as a commercial strategy but also as a form of business diplomacy that strengthens McDonald's social legitimacy as a transnational corporation and reduces cultural resistance to global products. Thus, this study confirms that glocalization is a crucial mechanism in global-local dynamics, particularly in the fast food industry, which relies heavily on sensitivity to public tastes.
Co-Authors Achdijat Sulaeman Akwal Waffi Kariswan Sekar Rahayu Septianis Afifah Syifa Nindia Destiany