Guruh Ramdani
Sekolah Vokasi Institut Pertanian Bogor

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Peran Humas Digital dalam Publikasi Konten Pencegahan Narkoba melalui Media Sosial Badan Narkotika Nasional Republik Indonesia Ivani Valerine Silalahi; Guruh Ramdani; Harries Marithasari
Jurnal Teknik Informatika dan Teknologi Informasi Vol. 5 No. 1 (2025): April: Jurnal Teknik Informatika dan Teknologi Informasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jutiti.v5i1.5144

Abstract

This study analyzes the role of BNN RI Public Relations in utilizing social media such as Instagram, TikTok, and YouTube to disseminate information on preventing drug abuse. Qualitative methods are used with data collection through active participation, interviews, and literature studies, as well as analysis based on normative, ideal, and factual roles according to Soerjono Soekanto. BNN RI Public Relations actively uses social media according to norms and policies, strives to meet public expectations, and has produced various prevention content. TikTok has proven to be the most effective platform with video statement content that attracts users' attention. However, challenges such as negative feedback and limited resources still need to be overcome. It is recommended that BNN RI Public Relations continue to develop digital communication strategies, expand reach, improve content quality, and strengthen collaboration to optimize drug prevention in Indonesia.
Proses Produksi Video Kegiatan Pemerintah Kota Bogor Di Akun Instagram @Pemkotbogor Sebagai Media Komunikasi Publik Salma Dhiyayl Haq; Guruh Ramdani
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 13 No 1 (2026): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v13i1.11566

Abstract

This study aims to examine the video production process for Bogor City Government activities published via the @pemkotbogor Instagram account and to understand the role of these videos as a medium of public communication. This study employs a descriptive qualitative method, utilizing data collection techniques such as interviews, observation, and documentation within the Broadcasting Division of the Information and Public Communication (IKP) Department at the Bogor City Communication and Information Agency (Diskominfo). The research analysis employs the audiovisual production framework by Gerald Millerson and Jim Owens, which encompasses pre-production, production, and post-production stages, and is supported by the concept of Public Service Broadcasting to examine the function of videos as a medium for public information services. The findings reveal that the video production process is conducted in a structured manner, beginning with conceptual planning, equipment preparation, filming of government activities, and editing before publication on Instagram. In this process, the Broadcasting Division not only focuses on audiovisual technical aspects but also on the clarity of information and the public’s need for accurate and easily understandable public information. This study demonstrates that government activity videos published via the @pemkotbogor Instagram account serve as a digital public communication medium that supports the rapid, visual, and easily accessible dissemination of government information to the public.