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All Journal Didaktik : Jurnal Ilmiah PGSD STKIP Subang DISCOURSE : Indonesian Journal of Social Studies and Education
Dandi Purnama
Universitas Negeri Makassar
Humanities Education Social Sciences Other

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Media Sosial dan Citra Perempuan Lokal: Analisis Representasi Gender dalam Promosi Wisata Bira Dandi Purnama; Sashi Kirana H; Sri Wahdayanti; Andi Octamaya Tenri Awaru
Didaktik : Jurnal Ilmiah PGSD STKIP Subang Vol. 11 No. 04 (2025): Volume 11 No. 04 Desember 2025 Published
Publisher : STKIP Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36989/didaktik.v11i04.9658

Abstract

Penelitian ini mengkaji representasi gender perempuan lokal dalam promosi wisata Bira melalui media sosial, dengan fokus pada bagaimana citra perempuan ditampilkan dan bagaimana hal ini sesuai dengan peran nyata mereka dalam kehidupan budaya dan ekonomi lokal. Metode kualitatif studi kasus digunakan dengan wawancara, observasi, dan dokumentasi pada masyarakat dan pelaku wisata di Bira. Hasil menunjukkan bahwa media sosial menonjolkan perempuan sebagai aset estetis dan ekonomi, menampilkan mereka sebagai ikon keramahan dan pelestari budaya, namun sering menyederhanakan peran perempuan dan memperkuat stereotip gender, mengabaikan kontribusi sosial-ekonomi yang lebih luas di sektor informal sesuai norma budaya konservatif. Visualisasi ini menggabungkan kecantikan fisik dengan daya tarik destinasi wisata, sehingga mendorong minat wisata dan memperkuat standar kecantikan feminin. Penelitian ini memberikan kontribusi untuk kajian sosiologi pariwisata dan gender serta menjadi bahan evaluasi agar pengelola wisata lebih sensitif terhadap isu gender dalam promosi wisata.
Traditional Medicine in The Modern Era: Analysis of Health Behaviors of Student Migrants in Makassar City Dandi Purnama; Ibrahim Arifin; Nurul Annisa Muzakkir; Sitti Nurfadilla
DISCOURSE: Indonesian Journal of Social Studies and Education Vol. 3 No. 2 (2026): March
Publisher : Citra Media Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69875/djosse.v3i2.398

Abstract

The sustainability of traditional medicine practices amid the expansion of modern biomedical systems is an important issue in health sociology studies. Among migrant students in Makassar City, traditional medicine practices continue to be used, even though they live in an urban environment with broad access to formal medical services. This study aims to analyze how traditional medicine practices are constructed, interpreted, and reproduced in the lives of migrant students in the modern era. This study uses a qualitative approach, including in-depth interviews, observation, and documentation. The study's results yield four main findings. First, the role of the family is central in shaping the continuity of traditional medicine practices through socialization and habits ingrained since childhood. Second, students demonstrate practical rationality in choosing treatment by comparing the effectiveness, cost, and healing experiences of formal medical services and traditional medicine. Third, the subjective dimension of illness interpretation shows that some illnesses are understood within a non-biomedical framework that includes spiritual aspects and inner experiences. Fourth, the reproduction of traditional medicine traditions occurs through family relationships, social networks, and digital mediation, which enable these practices to remain alive in a modern urban context. These findings indicate that traditional medicine is not merely a residual practice but rather the result of social constructions continuously negotiated in the lives of migrant students.
Co-Authors A. Octamaya Tenri Awaru Ibrahim Arifin Nurul Annisa Muzakkir Sashi Kirana H Sitti Nurfadilla Sri Wahdayanti