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All Journal Jurnal Ilmu Bahasa, Sastra, dan Budaya (BASADYA)
Akrima, Shintya
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Humanities Education Languange, Linguistic, Communication & Media Social Sciences Other

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Ketidaksantunan Berbahasa Di Media Sosial: Kajian Pragmatik Terhadap Kasus Dwi Sasetyaningtyas Andini, Try Widya; Hapiz, Naina Ikhdina; Lubis, Qesya Balqis; Andari, Zaskia Putri; Akrima, Shintya; Puspitarini, Herning
Jurnal Ilmu Bahasa, Sastra, dan Budaya Vol. 2 No. 1 (2026): BASADYA - Januari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/basadya.v2i1.1364

Abstract

The phenomenon of communication on social media often gives rise to various forms of linguistic impoliteness influenced by emotional factors, freedom of expression, and the lack of social control. One case that attracted public attention is the statement made by Dwi Sasetyaningtyas, an alumna and recipient of the LPDP scholarship, which went viral and triggered diverse responses from the public. This study aims to analyze the implicatures, speech acts, and forms of linguistic impoliteness that emerge in online discussions related to the case. The method used is qualitative with a descriptive approach. The data were obtained from posts and comments on social media related to the phenomenon, and then analyzed using a pragmatic framework. The results show that linguistic impoliteness appears in the form of direct accusations, insults, sarcasm, and the use of emotional language. In addition, implicatures were found that imply criticism toward the individuals involved, as well as various types of speech acts, such as expressive, directive, and declarative. These findings indicate that communication on social media not only functions as a means of conveying information but also as a space for expressing opinions that can potentially lead to conflict if not accompanied by an awareness of linguistic ethics.
Campur Kode Bahasa Indonesia–Inggris dalam Tuturan Generasi Z di Media Sosial: Kajian Sosiolinguistik terhadap Fenomena “Bahasa Jaksel” Andini, Try Widya; Lubis, Qesya Balqis; Hapiz, Naina Ikhdina; Andari, Zaskia Putri; Akrima, Shintya; Sasmitha, Afriani; Wulandari, Ayu Nadira
Jurnal Ilmu Bahasa, Sastra, dan Budaya Vol. 2 No. 1 (2026): BASADYA - Januari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/basadya.v2i1.1365

Abstract

The phenomenon of code-mixing between Indonesian and English has become increasingly prevalent among Generation Z, particularly in social media communication. This study aims to examine the forms, causal factors, and impacts of code-mixing in youth speech, especially the variety known as “Jaksel language.” This research employs a descriptive qualitative approach, with data collected from social media content such as TikTok and YouTube. Data collection techniques include observation, documentation, and note-taking, while data analysis is conducted through data reduction, classification, and interpretation based on a sociolinguistic framework. The findings reveal that the dominant forms of code-mixing involve the insertion of English elements at the levels of words, phrases, and clauses, with Indonesian remaining the primary language. The factors influencing this phenomenon include bilingualism, the prestige of English, communicative efficiency, and the influence of social media and global culture. Furthermore, code-mixing functions as a means of self-expression and a marker of social identity among urban youth. In terms of impact, code-mixing has positive implications in enriching vocabulary through integration processes, but it also has the potential to cause interference if it affects the structure of the Indonesian language. Socially, this phenomenon can strengthen group solidarity while also creating exclusivity in communication. Therefore, code-mixing is a complex and multidimensional linguistic phenomenon that reflects the dynamic nature of language in a bilingual digital society.          
Co-Authors Andari, Zaskia Putri Andini, Try Widya Hapiz, Naina Ikhdina Herning Puspitarini Lubis, Qesya Balqis Sasmitha, Afriani Wulandari, Ayu Nadira