Peridawaty Peridawaty
Universitas Palangka Raya, Indonesia

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The Role of Consumer Hedonic Behavior in Mediating the Influence of Website Quality and Environment on Impulsive Buying (A Study of Tokopedia Users in Palangka Raya) Peridawaty Peridawaty; Gema Borneo Poetra; Pratiwi Hamzah; Rian Sidiq Prakoso
Journal of Economic Education and Entrepreneurship Studies Vol. 7 No. 3 (2026)
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/je3s.v7i3.18

Abstract

The purpose of this study is to test and explain the influence of website quality and the environment on consumer hedonic behavior and impulsive buying on Tokopedia. This study uses a quantitative (positivist) approach; data collection was carried out using a questionnaire. The sample size was determined using the Slovin formula and obtained 196 samples. The sampling technique was random sampling. Respondents in this study were people who had shopped at Tokopedia; respondents were selected as samples. The data analysis method in hypothesis testing was Partial Least Squares (PLS). The results of the study indicate that website quality and the environment directly influence consumer hedonic behavior and impulsive buying on Tokopedia. Likewise, consumer hedonic behavior influences impulsive buying. Consumer hedonic behavior is not a moderating variable in the relationship between website quality and its influence on impulsive buying. The practical implications of this study can provide knowledge and understanding for the public regarding the role of website quality and the environment in efforts to increase sales volume. The limitations of this study lie in the limited research object of people who shop through the website. Thus, the results of the study can only be generalized to the internet user community. The originality of this research provides a basis for model development and proves an integrated conceptual model of the relationship between the influence of website quality and the environment on consumer hedonic behavior and impulsive buying on Tokopedia.
Influence Quality Of Work Life And Environment Of Work On Employee Job Satisfaction At Pt.Pln (Persero) Palangka Raya Joyce Helena Priscilla Simatupang; Gema Borneo Poetra; Rita Yuanita Toendan; Peridawaty Peridawaty
JURNAL ECONOMINA Vol. 5 No. 8 (2026): JURNAL ECONOMINA, Agustus 2026
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/economina.v5i8.3553

Abstract

his study aims to determine the effect of quality of work life and work environment on employee job satisfaction at PT. PLN (Persero) Palangka Raya. This is a quantitative study. The population for this study consists of all employees of PT. PLN (Persero) Palangka Raya, with a sample size of 49 respondents selected using total (saturation) sampling. The data used in this study are primary data obtained through the distribution of a questionnaire using a Likert scale. Data analysis was conducted using SPSS version 23, which included validity and reliability tests, classical assumption tests, multiple linear regression analysis, the t-test (partial), the F- test (simultaneous), and the coefficient of determination (R2). The results of the study indicate that Quality of Work Life has a positive and significant effect on Employee Job Satisfaction at PT. PLN (Persero) Palangka Raya, the work environment has a positive and significant effect on employee job satisfaction at PT. PLN (Persero) Palangka Raya, and both Quality of Work Life and the work environment simultaneously have a positive and significant effect on employee job satisfaction at PT. PLN(Persero) Palangka Raya.