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All Journal JPM MOCCI : Jurnal Pengabdian Masyarakat Ekonomi, Sosial Sains dan Sosial Humaniora, Koperasi, dan Kewirausahaan Innovative Journal of Community Engagement (IJCE)
Mayyasa Andira Fatiha
Universitas Negeri Malang
Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Digitalisasi Transportasi UM Berbasis IoT untuk Mendukung Pengembangan Smart Campus yang Secara Lebih Berkelanjutan Lianna Zahrotun Nizar; Mayyasa Andira Fatiha; Dani Irawan
JPM MOCCI : Jurnal Pengabdian Masyarakat Ekonomi, Sosial Sains dan Sosial Humaniora, Koperasi, dan Kewirausahaan Vol. 4 No. 1 (2026): Maret
Publisher : PT. Alahyan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/jpmmocci.v4i1.423

Abstract

The increasing use of private motor vehicles within Universitas Negeri Malang has led to traffic congestion, air pollution, and a decline in the quality of public spaces. This situation highlights the need to transform the campus mobility system into a transportation model that is more efficient, safe, and sustainable. This proposal introduces the Smart Mobility UM innovation based on integrated Internet of Things (IoT) technology, which includes the provision of campus bicycles equipped with QR Codes and GPS, the operation of electric shuttles, the improvement of pedestrian pathways, and the gradual implementation of motor-vehicle-free zones. All services will be connected through the Go Green UM application, functioning as a center for rentals, tracking, and the management of green transportation. The program also involves training for the academic community, collaboration with technology partners, and continuous evaluation to maintain the effectiveness of the system. The implementation of this smart transportation system is expected to reduce emissions, enhance mobility comfort, and support the achievement of SDG 11 as well as the development of a Smart & Green Campus at Universitas Negeri Malang.
Digitalisasi Promosi Melalui Pendaftaran Google Maps dan Media Promosi Fisik untuk Meningkatkan Optimalisasi Visibilitas Umkm di Dusun Gondang Fathina Izzatul Millah; Aldian Rizky Prasetya; Haydar Asrofil Syarifa; Baiq Padantya Raya; Dahlia Cahya Putri Pratama; Firyal Hanan Devananda; Ivada Syafa Ananda; Lintang Zhafirah Dwi Ardifa; Luthfi Arya Satria Wibawa; Maulana Ikhsan Zuhdi; Mayyasa Andira Fatiha; Nency Dwi Valentya; Sabrina Zakiyah Widodo; Zhurotul Laila
Innovative Journal of Community Engagement Vol. 2 No. 3 (2026): Innovative Journal of Community Engagement
Publisher : Nexus Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63011/ijce.v2i3.36

Abstract

This community service activity aims to help Micro, Small, and Medium Enterprises (MSMEs) in Gondang Hamlet, Tulungrejo Village, Bumiaji District, Batu City improve their business visibility and accessibility through promotional digitalization. The main problem faced by these MSME actors was the limited use of digital media, particularly the absence of registered business locations on Google Maps and the lack of banners as a physical promotional medium. The implementation method consisted of observation and interviews to identify MSME needs, registration of business locations on Google Maps, design and installation of business banners, and evaluation of the program's success. This activity involved four partner MSMEs, namely Bakso Mbah Dhe, Warung Bu Narni, Njajan Kuy, and Warung Makan Bu Rum. The results showed that all four MSMEs (100%) successfully obtained active, visible business locations on Google Maps, complete with location information, operating hours, menu lists, and business photos, and collectively received 10 customer reviews with an average rating of 5.0 out of 5 through the Google Reviews feature. The combination of online promotion through Google Maps and physical banners proved complementary in expanding promotional reach, both for tourists near the location and prospective customers from outside the hamlet. This program also improved MSME actors' digital literacy and awareness of the importance of digital identity, although this improvement was not measured using a quantitative instrument (e.g., pre-test/post-test) and is therefore reported descriptively.
Co-Authors Aldian Rizky Prasetya Baiq Padantya Raya Dahlia Cahya Putri Pratama Dani Irawan Fathina Izzatul Millah Firyal Hanan Devananda Haydar Asrofil Syarifa Ivada Syafa Ananda Lianna Zahrotun Nizar Lintang Zhafirah Dwi Ardifa Luthfi Arya Satria Wibawa Maulana Ikhsan Zuhdi Nency Dwi Valentya Sabrina Zakiyah Widodo Zhurotul Laila