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All Journal Jurnal Ilmiah Raflesia Akuntansi
Handoko Handoko
STIE Pembangunan Tanjung Pinang
Economics, Econometrics & Finance

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Peran Pemerintah dan Manajemen Pemasaran Terhadap Keberlanjutan Usaha Mikro, Kecil dan Menengah UMKM Di Tepi Laut Tanjungpinang Putri Dwi Novrina; Gusman; Ahwe Eliza Nanda; Arianto Saputra Daeli; Handoko Handoko; Hendi Gunawan; Jeksen Jeksen; Michael Fernando
Jurnal Ilmiah Raflesia Akuntansi Vol. 11 No. 1 (2025): Jurnal Ilmiah Raflesia Akuntansi
Publisher : Politeknik Raflesia Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53494/jira.v11i1.830

Abstract

Seaside MSMEs in Tanjungpinang Kota District are more than just a place to shop. There, visitors can enjoy various amusement rides and musical performances that attract the attention of local people and tourists. The development of MSMEs cannot be separated from the support of the government, and the sustainability of MSMEs must be realized in order to increase state income, but for the sustainability of MSMEs it must also be supported by MSME actors in how they must maintain their business so that liquidation does not occur. This research uses descriptive qualitative methods by clarifying roles and others to obtain interview results by the sea. The government is tasked with establishing clear policies, MSMEs that open on the Tanjung Pinang waterfront must apply for permits, obtain stalls for free, and utilize existing facilities in the form of electricity, lighting and cleaning facilities. Electricity use for MSMEs depends on how many lamps are used, owners of electric cars which are usually rented to customers have experienced a separate increase in electricity rates. The use of electricity in MSMEs depends on how much electricity they use, one of which is the usual electric car business. Marketing management is still in line with what has been stated by Barnlund Johannessen, namely interpersonal communication, the reputation of MSME actors is an attraction because the food that MSME actors sell is of high quality, the length of time the activity lasts.
Analisis Penggunaan Teknologi Big Data Dalam Analisis Risiko Bisnis Dyandra Sastra Wardani; Edi Saputra; Felita Jekri; Mutia Putri Dewi Apriyanti; Handoko Handoko; Yarzan Munakalla
Jurnal Ilmiah Raflesia Akuntansi Vol. 11 No. 1 (2025): Jurnal Ilmiah Raflesia Akuntansi
Publisher : Politeknik Raflesia Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53494/jira.v11i1.922

Abstract

The aim of this research is to find out how big data technology is used in business risk analysis. The use of big data today is very massive, used in many fields including accounting or economics. The need for data in a business is important for business people to carry out operations and make decisions and create policies to enable the business they own to reduce risks that may occur. The research method used in this research is a qualitative method with a library approach. Based on research conducted, it was found that Big data can be used to identify and stop dangers in the financial industry.
Co-Authors Ahwe Eliza Nanda Arianto Saputra Daeli Dyandra Sastra Wardani Edi Saputra Felita Jekri Gusman Hendi Gunawan Jeksen Jeksen Michael Fernando Mutia Putri Dewi Apriyanti Putri Dwi Novrina Yarzan munakalla