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All Journal JOSAR (Journal of Students Academic Research) Jurnal Inovasi Pengabdian Masyarakat Synergy In Economic & Business Management (SEBM)
MOCHAMAD ARDI SETYAWAN
Universitas Tulungagung
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Law, Crime, Criminology & Criminal Justice

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Cobb–Douglas Analysis of Technical Efficiency in Banyuwangi Batik Small and Medium Enterprises Mochamad Ardi Setyawan; Mokhamad Eldon
Synergy in Economic & Business Management Vol. 2 No. 2 (2025): Strategies for a Dynamic Business Environment
Publisher : Kreatif Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.2222/h02qbm25

Abstract

This study examines the technical efficiency and production elasticity of batik small and medium enterprises (SMEs) in Banyuwangi Regency, Indonesia. Using panel data from 12 active SMEs observed between 2018 and 2023, the Cobb–Douglas production function is estimated through panel regression techniques. Model selection tests indicate that the Random Effect Model is the most appropriate specification. The results reveal that capital and production equipment significantly and positively affect output, whereas labor exhibits a significant negative elasticity, suggesting overutilization and managerial inefficiency. Raw materials show no statistically significant contribution to production performance. The estimated return to scale equals 1.63, indicating increasing returns to scale and implying that proportional input expansion generates more than proportional output growth. The model explains 89% of output variation, demonstrating strong explanatory power. These findings highlight the importance of capital access, technology upgrading, and labor optimization in improving SME productivity. The study provides empirical evidence to support efficiency-oriented policy interventions for traditional creative industries.
The Effectiveness of Gamification-Based English Learning and Mobile-Assisted Tools for University Students in Tulungagung MOCHAMAD ARDI SETYAWAN
JOSAR (Journal of Students Academic Research) Vol 11 No 1 (2026): March 2026
Publisher : Universitas Islam Balitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35457/5fe6gs68

Abstract

The integration of digital technology in higher education has encouraged innovative approaches to English language teaching, particularly through gamification and Mobile-Assisted Language Learning (MALL). This study aimed to examine the effectiveness of gamification-based English learning integrated with mobile-assisted tools in improving university students’ English learning achievement and motivation. Mixed-methods quasi-experimental design employing a non-equivalent control group pre-test–post-test model was adopted. The participants were 60 undergraduate students enrolled in a compulsory English course, divided into an experimental group receiving gamified mobile instruction and a control group receiving conventional teacher-centered instruction. Quantitative data were collected using achievement tests and a Likert-scale motivation questionnaire, while qualitative data were obtained through classroom observations and semi-structured interviews to explore students’ learning experiences. Statistical analysis showed that the experimental group obtained significantly higher post-test scores and motivation levels than the control group (p < .05). Qualitative findings further indicated that students perceived the gamified mobile activities as more interactive, engaging, and flexible, which encouraged active participation, collaboration, and autonomous practice beyond the classroom. Overall, the integration of gamification and mobile technology enhanced both cognitive outcomes and affective engagement. These results suggest that gamified mobile learning can serve as an effective and practical alternative instructional strategy for improving English language learning in higher education settings. Therefore, the approach offers valuable pedagogical implications for lecturers seeking to increase participation, motivation, and measurable performance while maintaining flexibility and accessibility for diverse learners across varied instructional contexts and technological infrastructures within contemporary university English education environments today widely globally.
Pendampingan Peningkatan Kapasitas Manajerial Usaha melalui Digitalisasi pada Pelaku Usaha Kuliner Tradisional di Pasar Srono Banyuwangi Teguh Purnomo; Miya Dewi Suprihandari; Mochamad Ardi Setyawan; Arif Rahman Hakim
Jurnal Inovasi Pengabdian Masyarakat Vol. 3 No. 1 (2026): Jurnal Inovasi Pengabdian Masyarakat (IPM)
Publisher : Universitas 17 Agustus 1945 Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62734/ipm.v3i1.988

Abstract

Kegiatan pengabdian kepada masyarakat ini dilaksanakan pada periode Januari–Juni 2026 dengan tujuan memberikan pendampingan peningkatan kapasitas manajerial usaha melalui transformasi digital bagi pelaku usaha mikro, kecil, dan menengah (UMKM) kuliner tradisional di Pasar Srono, Banyuwangi. Observasi awal terhadap 20 mitra pedagang mengidentifikasi tiga permasalahan utama, yaitu pengelolaan keuangan yang masih konvensional tanpa pemisahan kas usaha dan pribadi, rendahnya literasi digital untuk pemasaran dan transaksi nontunai, serta tekanan persaingan dari produk kuliner modern. Program dilaksanakan melalui pendekatan participatory action research dalam empat tahap, yaitu analisis situasi, pelatihan interaktif manajemen keuangan dan pemasaran digital, pendampingan intensif di lapak dagangan, serta evaluasi menggunakan instrumen pre-test dan post-test. Hasil evaluasi menunjukkan peningkatan yang terukur: pemahaman pencatatan kas meningkat dari 25% menjadi 80%, dan keterampilan transaksi digital meningkat dari 15% menjadi 75%. Mitra kini mampu menghitung Harga Pokok Penjualan (HPP), melakukan branding digital melalui media sosial, serta menggunakan sistem pembayaran QRIS. Program ini menunjukkan bahwa pendekatan pendampingan partisipatif dan human-centric dapat mempercepat adaptasi digital UMKM kuliner tradisional serta mendukung keberlanjutan usahanya.
Co-Authors Miya Dewi Suprihandari Mokhamad Eldon Teguh Purnomo