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Depy Muhamad Pauzy
University Perjuangan Tasikmalaya
Humanities Decision Sciences, Operations Research & Management Social Sciences

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The Influence Of Product Quality And Price Perception On Customer Satisfaction (Survey Of Azqia Collection Tasikmalaya Customers) Ulfah Fitriyyah; Depy Muhamad Pauzy; Suci Putri Lestari
Journal of Indonesian Management Vol. 3 No. 1 (2023): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1134

Abstract

This study aims to determine the influence of product quality and price perception on customer satisfaction (Survey on customers of Azqia Collection Tasikmalaya). The method used in this study is causality through a survey approach. With a research sample of 100 customers of Azqia Collection Tasikmalaya. The data used is primary data. The analytical tool used in this study is multiple regression using SPSS 26.0. The results showed that product quality and price perception had a significant effect on customer satisfaction at Azqia Collection Tasikmalaya). Partially, product quality has a significant influence on customer satisfaction at Azqia Collection Tasikmalaya). Partially Price Perception has a significant influence on Customer Satisfaction at Azqia Collection Tasikmalaya).
The Analysis Of Quality Product And Price Perception Towards Purchase Decisions (Survey On 'Bakmi Boerangrang Tasikmalaya' Consumers) Erika Joanna Hosea; Depy Muhamad Pauzy; Mila Karmila
Journal of Indonesian Management Vol. 3 No. 3 (2023): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1381

Abstract

The purposes of this study was to determine the effect of quality product and price perception towards purchase decision of 'Bakmi Boerangrang Tasikmalaya'. This study used quantitative method and survey from 100 respondents from 'Bakmi Boerangrang' consumers. The type of data used is multiple regression analysis. The result of the study showed that quality product and price perception have a significant effect either partially or simultaneously towards purchase decision of 'Bakmi Boerangrang Tasikmalaya' consumers.
The Purchase Decision Of Qweenaa Shop Fashion Products Based On Online Promotion Through Social Media And Product Variation (Survey On Qweenaa Shop Tasikmalaya Consumers) Risma Nurmayanti; Depy Muhamad Pauzy; Dudu Risana
Journal of Indonesian Management Vol. 3 No. 3 (2023): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1388

Abstract

The purpose of this study was to determine the purchasing decision of Qweenaa Shop fashion products based on promotion online through social media and product variations (survey of Qweenaa Shop Tasikmalaya consumers). The research method used is descriptive analysis with a quantitative approach, causal method and survey approach to 100 respondents who are consumers of Qweenaa Shop. The type of data used is primary data and secondary data. The data analysis technique used is multiple linear regression analysis. The results of this test prove that online promotions through social media and product variations have a significant effect both partially and simultaneously on purchasing decisions on fashion products at Qweenaa Shop Tasikmalaya.
Co-Authors Dudu Risana Erika Joanna Hosea Mila Karmila Risma Nurmayanti Suci Putri Lestari Ulfah Fitriyyah