Sabrina Zulfanova Saputri
Universitas Muhammadiyah Jakarta

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Analisis Peran Emosi Dalam Kasus Pembullyan : Tinjauan Melalui Studi Pustaka Mayra Khalidazia Ahyar; Sabrina Zulfanova Saputri; Selfiana Khoirunnisa; Velda Murdiana
Al Yazidiy Jurnal Sosial Humaniora dan Pendidikan Vol. 6 No. 1 (2024): Al Yazidiy : Jurnal Sosial Humaniora dan Pendidikan
Publisher : LP3M KH Yazid Karimullah Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ay.v6i1.780

Abstract

Bullying that often occurs among the community, one of which is adolescents, raises very deep concerns that have an impact on one's behavior. This is inseparable from the role of emotions contained in the bullying perpetrator. Behavior is also included in the important role of the impact of bullying situations. Therefore, one needs to understand an intelligence in managing emotions. This research uses the literature method in obtaining data. Data were obtained through official websites, journals, and books as a complement to this research. The purpose of this study confirms that the importance of the role of emotions in oneself that need to be considered and formed from the beginning of growth so that it can reduce the impact of the influence of how a person behaves and responds to a problem.
Tinjauan Teoritis tentang Etika Periklanan dalam Praktik Endorsement Berbayar bagi Generasi Z di Era Digital Aysah Aurellia Rosspertiwi; Sabrina Zulfanova Saputri; Nida Aisyah; Daniel Handoko
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 3 No. 3 (2025): Juli : SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v3i3.2968

Abstract

This study examines ethical issues in paid endorsement practices on social media targeting Generation Z in the digital era. Using a literature review approach, the article compiles and analyzes 15 relevant national and international sources to identify the ethical values expected by Gen Z in consuming digital advertisements. The findings show that transparency, authenticity, and credibility are the main principles that influencers and brands must uphold for their marketing communication to be positively received by younger audiences. Moreover, there is an urgent need to establish stronger regulations and enhance media literacy education to empower Gen Z in critically evaluating covert commercial content. These findings hold significant implications for policymakers, communication industry practitioners, and scholars in shaping ethical and sustainable digital advertising practices.