International Journal of Engagement and Empowerment (IJE2)
Vol. 1 No. 3 (2021): International Journal of Engagement and Empowerment

TRAINING, ASSISTANCE, AND ANALYSIS OF MSME DEVELOPMENT STRATEGIES IN KARYAWANGI VILLAGE, WEST BANDUNG REGENCY

Rini Mulyani Sari (Jenderal Achmad Yani University, Indonesia)
Evan Nugraha (Bandung Muhammadiyah University, Indonesia)
Khaerul Rizal Abdurahman (Jenderal Achmad Yani University, Indonesia)
Rosmini Ramli (Jenderal Achmad Yani University, Indonesia)
Mochamad Vrans Romi (Jenderal Achmad Yani University, Indonesia)
Sri Hastuti (Jenderal Achmad Yani University, Indonesia)



Article Info

Publish Date
24 Dec 2021

Abstract

MSME business owners face various obstacles: sales reductions, difficulty obtaining raw materials, limited distribution, finance difficulties, and production delays. The action research approach is used in this study. Participants in social situations participate in collective inquiry and self-reflection to improve the rationality and justice of their own social or educational activities and their understanding of these practices and the conditions under which they take place. This community service project has three parts: training, mentoring, and evaluation. The training activities took place on Saturday, September 18, 2021, at the Karyawangi Village Hall in Parongpong District, while the mentoring and assessment took place on Sunday, September 26, 2021, at the home of Mrs. Ani, an SME owner who participates in community service activities. The combination of SWOT and the Balanced Scorecard as an alternative method for growing SMEs at Karyawangi Village, West Bandung Regency

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Journal Info

Abbrev

home

Publisher

Subject

Humanities Education Other

Description

International Journal of Engagement and Empowerment (IJE2) is a peer-refereed open-access international journal which has been established for the dissemination of Community Services in the field of Engagement and Empowerment. Starting from 2021, IJE2 would be published Three times in a year. All ...