JURNAL PENGABDIAN AGRO AND MARINE INDUSTRY
Vol 1, No 2 (2021): Jurnal Pengabdian Agro And Marine Industry

SOSIALISASI PEMASARAN PRODUK TANAMAN HERBAL UNTUK DAYA TAHAN TUBUH DI MASA COVID-19 PADA MASYARAKAT GAMPONG UJONG BAROH

Cut Devi Maulidasari (Universitas Teuku Umar)
Damrus Damrus (Universitas Teuku Umar)
Rusma Setiyana (Universitas Teuku Umar)
Chairiyaton Chairiyaton (Universitas Teuku Umar)
Cut Mega Putri (Universitas Teuku Umar)



Article Info

Publish Date
30 Nov 2021

Abstract

AbstractAt the beginning of 2020 until now, the world, including Indonesia, was hit by a pandemic known as Coronavirus Disease 2019 (COVID-19). Currently, various efforts are continuously being made to fight against the pandemic, including creating the right vaccine so that this pandemic will end soon. In addition, in suppressing the pace of the pandemic so that it does not spread further and result in an increasing number of fatalities, it is necessary to comply with health protocols such as implementing 3M in daily life. The next thing that is no less important is adopting a healthy lifestyle so that the immune system in the body becomes good to deal with the high level of this pandemic. Furthermore, the use of herbal plants is also important as an alternative in increasing the immune system of the human body, for example, ginger and turmeric are believed to be one of the compositions for treating hepatitis. This condition is of course an opportunity for herbal plant cultivators to market the herbal plants they produce. Of course this requires marketing strategies such as the use of online media, promotions, and so on.Keyword: Covid-19, Herbal Plants, Marketing Strategy

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Journal Info

Abbrev

agromarine

Publisher

Subject

Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

Description

Jurnal Pengabdian Agro and Marine Industry (JPAMI) merupakan jurnal pengabdian perdana lingkup Fakultas Ekonomi Universitas Teuku Umar. Jurnal ini memuat hasil-hasil pengabdian masyarakat baik yang dilakukan oleh dosen, dan atau mahasiswa-dosen. Adapun bidang kajiannya meliputi output pengabdian ...