International Journal of Marketing and Human Resource Research
Vol. 4 No. 1 (2023)

Effect of Compensation on Employee Loyalty (Case Study of PT Remco Palembang)

Nando Hartoyo (Universitas Indo Global Mandiri)
Susi Handayani (Universitas Indo Global Mandiri)
Mohd Kurniawan DP (Universitas Indo Global Mandiri)

Article Info

Publish Date
15 Jan 2023

Abstract

This study aims to analyze the effect of compensation on employees’ loyalty at PT Remco Palembang. Samples were selected using sample random sampling technique. Data of 77 respondents were collected throught documentation, interviews, and questionnaires. This study implemented a simple linear regression method to analyze data. The results of the invesigation show that compensation has a significant effect on employees’ loyalty. This empirical evidence can provide benefits for PT Remco Palembang. To increase employees’ loyalty, the company should optimize compensation for employeess.

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Journal Info
International Journal of Marketing and Human Resource Research
Website

Abbrev

ijmhrr

Publisher

Training & Research Institute Jeramba Ilmu Sukses

Subject

Economics, Econometrics & Finance Social Sciences

Description

International Journal of Marketing & Human Resource Research (IJMHRR) is a peer-reviewed and international marketing and human resource journal. The journal covers topics in the areas of human resource management, marketing, organizational behaviour, pricing, digital marketing, social marketing, ...