International Journal of Business, Law, and Education
Vol. 4 No. 2 (2023): International Journal of Business, Law, and Education

Digital Service Innovation and Customer Value

Deryana, Lilian (Unknown)
Hadady, Hartaty (Unknown)
Jabid, Abdullah W. (Unknown)
Sirat, Abdul Hadi (Unknown)

Article Info

Publish Date
04 Aug 2025

Abstract

The limited research linking digital service innovation to the small business context makes this research mandatory. This research itself examines the impact resulting from digital service innovation on customer value in Ternate City. A total of 113 respondents were involved in this study. The data in this study were collected through a survey with a questionnaire. Testing the research hypothesis was carried out using simple linear regression analysis using SPSS version 24. The results revealed that there was a positive relationship between digital service innovation and customer value. Next, recommendations for future research are discussed.

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Journal Info
International Journal of Business, Law, and Education
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Abbrev

journal

Publisher

IJBLE Scientific Publications Community Inc

Subject

Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Social Sciences Other

Description

International Journal of Business, Law, and Education disseminates knowledge about Business, Law, and Education that useful to academics, educators, scholars, managers, practitioners, policy makers, consumers, and other stakeholders all around the ...