Peningkatan Kapabilitas Business Plan, Network, dan Marketing Guna Akselerasi Bisnis UMKM Sekolah Wirausaha Aisyiyah

Zulkifli Nurul Haqq (Universitas Muhammadiyah Semarang, Indonesia)
Annisa Fajri (Universitas Muhammadiyah Semarang, Indonesia)

Kreativasi: Journal of Community Empowerment
Vol. 2 No. 2 (2023): Vol.2 No. 2, 2023 : September 2023

The development of the business world is currently experiencing significant developments. Massive digitalization is spreading in all aspects of human life, making the expertise to use a qualified digital device a must. With the emergence of new entrepreneurs, it is hoped that it will have a direct impact on improving people's welfare as well as accelerating economic progress and equity, increasing Indonesia's competitiveness through superior-based products and creative industries so as to create new jobs, as well as absorbing a large domestic market. on local products. In line with this, the community service collaboration team of the Management Study Program, Faculty of Economics, Universitas Muhammadiyah Semarang and Sekolah Wirausaha ‘Aisyiyah.