Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat
Vol. 2 No. 3 (2024): Juli : Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat

Pendampingan Pengelolaan UMKM Bakpia Tunas Ngrombo Berbasis Mentoring Kelompok

Agus Abdurrahman (Unknown)
Fuad Hasyim (Unknown)

Article Info

Publish Date
06 Jun 2024

Abstract

The management assistance Micro, Small, and Medium Enterprises (MSMEs) based on group mentoring has proven effective in enhancing the performance and sustainability of MSMEs. This study aims to analyze the impact of the group mentoring program on Bakpia Tunas Ngrombo MSMEs. The method used is a qualitative approach with data collection techniques through in-depth interviews, participatory observation, and documentation. The results show that group mentoring can improve managerial capacity, market access, and digital literacy of MSME actors. Additionally, this mentoring program can also enhance product competitiveness and expand the business network of Bakpia Tunas Ngrombo MSMEs.

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Journal Info
Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat
Website

Abbrev

Pandawa

Publisher

Asosiasi Riset Ilmu Pendidikan Indonesia

Subject

Humanities Computer Science & IT Decision Sciences, Operations Research & Management Law, Crime, Criminology & Criminal Justice Public Health Other

Description

community participation in development, community empowerment or implementation of community service in the form of applying various fields of science including education, engineering, agriculture, social humanities, computers and ...