Jurnal Ekonomi
Vol. 13 No. 03 (2024): Jurnal Ekonomi, Edition July -September 2024

The Influence Of Muslim Friendly Tourism On The Satisfaction Of Tourists Visiting The Tourist Attraction Of Air Manis Beach In Padang City

Abdiska, Debi (Unknown)
Kamarni, Neng (Unknown)
N., Zulkifli (Unknown)



Article Info

Publish Date
13 Aug 2024

Abstract

Muslim Friendly Tourism is a fast-growing tourism segment, providing facilities, services and management according to sharia principles. This concept provides satisfaction, especially for Muslim tourists, but can still be enjoyed by non-Muslim tourists. This research aims to determine the influence of Muslim Friendly Tourism on tourist satisfaction at Air Manis Beach, Padang City. The type of research is quantitative descriptive with a survey approach. The data used is primary data from tourists who visit the Air Manis Beach tourist attraction, Padang City. Data was collected through incidental sampling with a sample size of 100 tourists. Data analysis using simple regression. The results of this research show that the Muslim Friendly Tourism variable has a significant effect on the satisfaction variable of tourists who visit the Air Manis Beach tourist attraction, Padang City. Thus, the implementation of the policy is expected for the management of the Air Manis Beach tourist attraction in Padang City to improve tourist facilities and services in accordance with Islamic law.

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Journal Info

Abbrev

Ekonomi

Publisher

Subject

Economics, Econometrics & Finance

Description

Jurnal Ekonomi [p. ISSNĀ 2301-6280, e. ISSNĀ 2721-9879] is a peer-reviewed journal published Half times a year (June, and December) by SEAN Institute. Jurnal Ekonomi is intended to be the journal for publishing articles reporting the results of economics research. Jurnal Ekonomi invites manuscripts ...