Pena Dimas: Jurnal Pengabdian Masyarakat
Vol 3, No 1 (2024): Pena Dimas: Jurnal Pengabdian Masyarakat

PEMANFAATAN POTENSI LOKAL MELALUI INOVASI PANGAN CENDOL LELE DURIAN SEBAGAI USAHA PRODUKTIF

Dalman, Dalman (Unknown)
Fakhrurozi, Moh (Unknown)
Warsiyah, Warsiyah (Unknown)
Saputeri, Noorikha Pandayahesti (Unknown)



Article Info

Publish Date
05 Nov 2024

Abstract

Pekon Mulyorejo, located in Pringsewu Regency, Lampung, has great potential in the development of local food-based culinary businesses. Most of the people in this region make a living as farmers and catfish cultivators, but their production is still sold in raw form with relatively low economic value. This community service program aims to increase the added value of local products through food processing innovation by combining cendol, catfish, and durian into unique and high-selling value culinary products. The methods used in this program include production training, technical assistance, and marketing development. The program was carried out for 6 months involving 25 participants consisting of PKK women and MSME actors in Pekon Mulyorejo. The results of the program showed a significant improvement in the participants' food processing skills, the creation of an innovative product "Cendol Lele Durian" which has received a positive response from the local market, as well as an increase in the average income of participants by 35%. The sustainability of the program is guaranteed through the formation of business groups and continuous assistance in production and marketing aspects.

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Journal Info

Abbrev

PENADIMAS

Publisher

Subject

Religion Economics, Econometrics & Finance Education Public Health Social Sciences

Description

Pena Dimas is a scientific multidisciplinary community service journal published by the Faculty of Economics and Business, Islamic University of Malang. Pena Dimas Journal publishes journals twice a year, in April and October. Pena Dimas Journal is a journal that has a main focus on the development ...