<![CDATA[The aim of this research is to examine how digital technology and organizational change management can be used to support business sustainability in MSMEs in Padang City. To face current business competition, the role of information technology and organizational change management is very important, because information technology functions as a manager of the information available at that time. The methodology used includes a qualitative approach through in-depth interviews with business owners and direct observation of operational processes. The research results show that change management provides a structured approach to assist individuals in an organization in transitioning from their current state to their desired state. Organizational change management is concerned with identifying groups and individuals who must change. Not only that, organizational change management requires the development of specific plans to successfully implement change. The main goal of change management is to prepare for a smooth and successful transition]]>
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