The creative economy has become an important driver in the development of the industrial sector in various countries, including Indonesia. One of the prominent areas in the creative economy is the fashion industry, exploring and innovating textile waste production through the utilization of scrap fabrics. This study explores creative economic innovation in the sustainable fashion industry through the utilization of scrap fabrics. This paper focuses on efforts to reduce textile waste by reusing waste production materials into high-value fashion products (Gardetti, MA, & Torres, AL, 2013). The results of the study indicate that the utilization of scrap fabrics can reduce environmental impacts, increase production efficiency, and make a significant contribution to the growth of the sustainable fashion industry. In addition, this innovation also plays an important role in encouraging consumer awareness of the importance of environmentally friendly fashion (Fletcher, 2008). but also as an innovative strategy in the creative economy that is able to create new economic value. Thus, this study contributes to the literature on the creative economy and sustainable fashion and provides practical recommendations for industry players to adopt similar practices. It is hoped that the results of this study can encourage more innovation in the utilization of waste materials and support the development of a more sustainable fashion industry in the future
Copyrights © 2025