Proceeding of International Conference on Entrepreneurship (IConEnt)
Vol. 4 (2024): Proceedings of the 4th International Conference on Entrepreneurship (IConEnt)

Design Thinking: A Case Study on Mushroom Farming

Laurence (Unknown)
Agustina Christiani (Unknown)
Eric Jobiliong (Unknown)
Priskila Christine Rahayu (Unknown)
Silalahi, Rudy Vernando (Unknown)



Article Info

Publish Date
21 Jan 2025

Abstract

In this design thinking project, observations were conducted on a white oyster mushroom cultivation business in Ciakar Village. This family-owned and self-managed business faces no issues with local demand, as confirmed through interviews with the owner, which indicates a stable target market. However, from the supply side, current production levels are insufficient to meet market demand. Business operations are largely conventional, leading to extended production times. A significant challenge is the manual preparation of mushroom growth media, which lengthens production time and limits harvest capacity. Using a human-centered design thinking approach, this project proposes a prototype solution aimed at improving production efficiency, providing a foundation for further development tailored to the business owner's needs.

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Journal Info

Abbrev

IConEnt

Publisher

Subject

Economics, Econometrics & Finance

Description

Proceeding of International Conference on Entrepreneurship (IConEnt) berisi artikel-artikel ilmiah dari para peneliti dari lingkup internasional yang mengikuti konferensi IConEnt yang akan diadakan rutin setiap tahun oleh Fakultas Ekonomi dan Bisnis Universitas Pelita ...