Creating Business Opportunities for The Pantai Labu Pekan Village Community and An Increase in Hb In Breastfeeding Mothers by Consumerizing Apple Juice Mixed With Beets

Ningtias, Anggitha
Dalimawaty Kadir
Muhammad Iqbal Ilhamsyah
Mhd Alvin Ginting
Ananda Putri Mawaddah
Ayu Wulandari
Devi Pratiwi
Kiki Amalia Harahap

Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat
Vol. 8 No. 1 (2025): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat

Iron deficiency anemia is a common health issue among breastfeeding mothers, which can affect the quality of breast milk and the mother's health. This study evaluates the effectiveness of apple juice mixed with beet consumption in increasing hemoglobin (HB) levels in breastfeeding mothers and the potential of this juice as a business opportunity. The research method involved an experimental study with treatment and control groups. The results showed a significant increase in HB levels in the group consuming apple juice mixed with beets. Additionally, the market potential for this product indicates a promising business opportunity for the community. This study suggests the implementation of apple juice mixed with beets as a nutritional intervention and a local business opportunity.