Community Empowerment
Vol 9 No 9 (2024)

Optimization of Wae Bobok based on community based tourism through green products and digitalization

Luh Komang Candra Dewi (Universitas Triatma Mulya, Badung, Indonesia)
Ni Nyoman Arini (Universitas Triatma Mulya, Badung, Indonesia)
I Ketut Andika Priastana (Universitas Triatma Mulya, Badung, Indonesia)



Article Info

Publish Date
16 Sep 2024

Abstract

This activity aims to empower local communities in Wae Bobok Area through a community based tourism approach that integrates the concept of green products and digitalization. The method used in this activity is training and mentoring. The results of this activity show that the community based tourism approach by integrating the concept of green products and digitalization is able to empower local communities in the Wae Bobok Area significantly. Through mapping the potential of tourism and MSME products, it has succeeded in designing attractive tour packages by utilizing the uniqueness and beauty of nature and local culture. Assistance in packaging MSME products and green product innovation has encouraged the development of sustainable and environmentally friendly tourism products. Assistance in creating virtual tours have succeeded in increasing the exposure of Wae Bobok tourist destinations and MSMEs. By using digital technology, this destination can be reached by a wider community. Waste management assistance using the TPS3R system has succeeded in improving the cleanliness and comfort of tourist destinations. By continuing to develop this program and involving all stakeholders, it is hoped that Wae Bobok can continue to develop sustainably.

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Journal Info

Abbrev

ce

Publisher

Subject

Arts Humanities Education Public Health Social Sciences

Description

Community empowerment is a medium for academicians, government, private companies, and social institutions to communicate community empowerment activities. Each published article is expected to provide new insights and inspire activities elsewhere on related ...