Jurnal Audiens
Vol. 6 No. 1 (2025): March

Pelanggaran Etika Pariwara Indonesia dalam Iklan Luar Griya di Jalan Godean Sleman Daerah Istimewa Yogyakarta

Sukhfi, Muhammad Adnan (Unknown)
Setiaputra, Rizky (Unknown)
Pramudita, Antik (Unknown)
Ananda, Dhimas Aryo Vipha (Unknown)

Article Info

Publish Date
31 Mar 2025

Abstract

This study evaluates violations of the Indonesian Advertising Ethics in outdoor advertisements along Godean Street, Yogyakarta, covering aesthetic, construction, environmental, and spatial planning aspects. Using a qualitative descriptive approach, the research documentation methods. Findings reveal significant violations, such as non-aesthetic advertisement designs, unsafe constructions, environmental damages, and placement breaching spatial regulations. Lack of supervision and awareness of Etika Pariwara Indonesia are the main contributing factors. This study highlights the importance of strengthening regulations and awareness campaigns to create responsible advertising and support environmental sustainability.

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Journal Info
Jurnal Audiens
Website

Abbrev

ja

Publisher

Universitas Muhammadiyah Yogyakarta

Subject

Languange, Linguistic, Communication & Media Social Sciences

Description

Jurnal Audiens focuses on issues of media review, whether print, electronic, film, social media and new media and various on communication including: 1. Advertising, Public Relations, and Broadcasting 2. Social Media, New Media, Information Communication and Technology 3. Health Communications, ...