This study aims to develop and determine the feasibility analysis of interactive learning media in the subjects of Basics of Visual Communication Design which is used as a learning medium at SMK Negeri 1 ROTA Bayat. The research method used is Research and Development with the ADDIE development model. Data collection technique using questionnaire with research subjects of class X Visual Communication Design students at SMK Negeri 1 ROTA Bayat. The results of the research that has been carried out can be seen that: (1) the development of interactive learning media Basic Photography through the stages of analysis, design, development, implementation, and evaluation, (2) The interactive learning media is suitable for use with a feasibility level assessment based on the assessment of media experts with an average of 90.89% and material expert assessment with an average of 97.92%. Trials on 34 students with an average of 91.68%. In this case, it can be said that this interactive learning media is very feasible to be used as a learning medium at SMK Negeri 1 ROTA Bayat.
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