JISIP: Jurnal Ilmu Sosial dan Pendidikan
Vol 8, No 4 (2024): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (November)

E-Promotion Techniques for Make-Up Artist Services Via Instagram (Tyzaptan Study in Rantepao, North Toraja)

Boroallo, Sakty (Unknown)
Dendang, Silvani Majid (Unknown)
Kamaruddin, Syamsu A. (Unknown)

Article Info

Publish Date
21 Nov 2024

Abstract

This research aims to analyze the e-promotion techniques carried out by Tyzaptan via Instagram. . The research method used is qualitative research with a content analysis approach and the main data source in this research is Instagram. The findings in this research are that the promotional techniques used by Tyzaptan are social media techniques, especially Instagram. This social media technique contains advertising, publicity and sales promotions for the services or goods offered. Promotion is carried out by displaying a portfolio of services that have been provided on their Instagram account.

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Journal Info
JISIP: Jurnal Ilmu Sosial dan Pendidikan
Website

Abbrev

JISIP

Publisher

Lembaga Penelitian dan Pendidikan Mandala

Subject

Arts Humanities Education Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Jurnal Ilmiah Ilmu Sosial dan Pendidikan merupakan kumpulan artikel ilmiah ilmu sosial dan pendidikan berdasarkan hasil penelitian dan hasil kajian pustaka. Jurnal ini menggunakan Bahasa Indonesia. Terbit 3 kali setiap tahun pada bulan Maret, Juli, dan ...