Analogi
Vol 3 No 2 (2025)

Pelanggaran Etika Pariwara dalam Iklan Affiliate Shopee di Thread X

Nurmaulida, Firda (Unknown)
Wulandari, Pingkan (Unknown)
Hasbudi, Sofia Aziza (Unknown)
Junaedi, Fajar (Unknown)

Article Info

Publish Date
05 Aug 2025

Abstract

Affiliates are people who promote a company's goods or services. They can be bloggers, website owners, social media users, or other digital marketers. Affiliates use affiliate links to direct customers to the company's site and receive a commission on sales made through the affiliate links.The purpose of this research is to identify ethical violations in Shopee affiliate advertisements on thread X. The theories used are affiliate and advertising ethics. The research method used is descriptive qualitative. This study found that affiliate accounts on social media X violate advertising ethics for their own gain.

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Journal Info
Analogi
Website

Abbrev

analogi

Publisher

Universitas Muhammadiyah Klaten

Subject

Humanities Languange, Linguistic, Communication & Media Social Sciences

Description

Analogi: Jurnal Ilmu Sosial dan Humaniora publish twice a year January and July by Faculty of Social Sciences and Humanities, Universitas Muhammadiyah Klaten. Analogi seeks to publish original research articles on Communications, Managements, and Accounting. The Journal Published manuscript in ...