LACULTOUR: Journal of Language and Cultural Tourism
Vol. 2 No. 1 (2023): LACULTOUR: Journal of Language and Cultural Tourism

The Role of Cooperation with Allobank in Increasing Sales of Outbound Tour Packages at Antavaya Bali

Andarista, Gusti Ayu Fina (Unknown)
Byomantara, Dewa Gde Ngurah (Unknown)
Darmiati, Made (Unknown)

Article Info

Publish Date
25 Apr 2023

Abstract

This study aims to determine the role of cooperation with Allobank in increasing sales of outbound tour packages at Antavaya Bali. The population in the study were 200 customers who had purchased outbound tour packages at Antavaya Bali and used Allobank services. Data analysis techniques used validity test, reliability tests, classical assumption test, multiple linear regression analyses, coefficient of determination test, and t-test. From the results of the study, the results obtained were that cooperation with Allobank had a positive and significant effect on the level of sales, where the t value was 14.482 and the sig value was 0.000. The magnitude of the influence of cooperation with Allobank on the level of sales of outbound tour packages is 51.4%

Copyrights © 2023




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
LACULTOUR: Journal of Language and Cultural Tourism
Website

Abbrev

lacultour

Publisher

Politeknik Pariwisata Bali

Subject

Education Languange, Linguistic, Communication & Media Social Sciences Other

Description

LACULTOUR: Journal of Language and Cultural Tourism is a peer-reviewed journal published by the Center for Research and Community Service in collaboration with the Language Center of Bali Tourism Polytechnic. This journal is dedicated to the dissemination of research on the exploration and ...