Jurnal Ilmiah Universitas Batanghari Jambi
Vol 24, No 3 (2024): Oktober

Pengaruh Bentuk Pelayanan SDM, Fasilitas dan Promosi terhadap Kepuasan Pelanggan PT. Asia Sakti Wahid Foods Manufacture Medan

Sylvani, Sylvani (Unknown)
Merkury, Kenjie (Unknown)
Rangkuti, Dhita Adriani (Unknown)
Lubis, Andrew Satria (Unknown)

Article Info

Publish Date
29 Oct 2024

Abstract

This research aims to determine the influence of HR services, facilities and promotions on customer satisfaction at PT. Asia Sakti Wahid Foods Manufacture Medan. The population of this research includes all customers during the 2022 period. The sample was determined using accidental sampling technique, so that there were 100 respondents. The research results reveal that simultaneously and partially there is a positive and significant influence between the variables of HR services, facilities and promotions on customer satisfaction at PT. Asia Sakti Wahid Foods Manufacture Medan.

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Journal Info
Jurnal Ilmiah Universitas Batanghari Jambi
Website

Abbrev

ilmiah

Publisher

Universitas Batanghari Jambi

Subject

Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice

Description

Jurnal Ilmiah Universitas Batanghari Jambi adalah peer-review jurnal akses terbuka yang bertujuan untuk berbagi dan diskusi mengenai isu dan hasil penelitian yang lagi hangat pada saat ini. Jurnal ini diterbitkan oleh Lembaga Penelitian dan Pengabdian pada Masyarakat Universitas Batanghari Jambi, ...