Journal of Innovation Research and Knowledge
Vol. 5 No. 7 (2025): Desember 2025

MINAT KUNJUNGAN WISATAWAN TERHADAP GUWANG BARONG DAN KERIS DANCE : ANALISIS PERAN ATRAKSI, AMENITAS DAN KEUNIKAN BUDAYA

Anak Agung Istri Agung Maheswari (Unknown)
Komang Nila (Unknown)
Nyoman Sri Manik Parasari (Unknown)
I Putu Dharmawan Pradhana (Unknown)



Article Info

Publish Date
02 Dec 2025

Abstract

Problem: The number of tourists visiting Guwang Barong and Keris Dance is still below ideal. This is ascribed to the dearth of distinctive tourist attractions, the small selection of attractions, and the subpar infrastructure that prevents guests from having a positive experience. The purpose of this research is to ascertain how tourism attractions, amenities, and attractions affect travelers' desire to see Guwang Barong and Keris Dance. Method: Partial Least Squares (PLS) analysis is the data analysis technique used. Results: According to the research, tourism attractions, amenities, and attractions all significantly and favorably affect travelers' desire to see Guwang Barong and Keris Dance. According to the research, tourist attractions had a 34.5% positive influence on visitors' attention, with a p-value of 0.000 and a t-statistic value of 3.497. Additionally, a t-statistic value of 2.822 and a p-value of 0.005 corroborate the 25.7% positive influence of attractions on visit interest. Additionally, with a t- statistic value of 2.847 and a p-value of 0.004, sufficient facilities are linked to a 29.9% rise in visit interest. These results demonstrate that visitors' interest in visiting Guwang Barong and Keris Dance is greatly increased by distinctive tourist attractions, interesting activities, and well-equipped facilities

Copyrights © 2025






Journal Info

Abbrev

JIRK

Publisher

Subject

Humanities Economics, Econometrics & Finance Education Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Journal of Innovation Research and Knowledge, published by Bajang Institute. Published in two formats, print and online, print version of ISSN: 2798-3471 and the online version of ISSN: 798-3641, both of which are published every month. The scope of the journal studies broadly includes: Culture (a ...