At Tadbir: Journal of Islamic Education Management
Vol. 2 No. 1 (2024): Juni 2024

Strategi Pemasaran Pendidikan Melalui Kegiatan Ekstrakulikuler

Ali Mustofa (STIT Al Urwatul Wutsqo Jombang)



Article Info

Publish Date
07 Oct 2024

Abstract

An educational institution's marketing strategy also affects its performance. In the competition to attract new students, education marketing is crucial. Therefore, educational institutions must have an effective approach to this. This research investigates MA Al-Urwatul Wutsqo Jombang's strategy to gain many students through its extracurricular activities. The purpose of this study is to find out the extracurricular activities at MA Al-Urwatul Wutsqo Jombang and how this strategy is applied to market education. The results showed that MA Al-Urwatul Wutsqo Jombang has implemented marketing well, There are seven things used in marketing, namely concerning products, prices, places, people, promotions, processes, Physical Evidence

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Journal Info

Abbrev

attadbir

Publisher

Subject

Education Other

Description

At-Tadbir berfokus pada bidang Kepemimpinan, Manajemen Hubungan Masyarakat, Perilaku Organisasi, Budaya Organisasi, Manajemen Sumber Daya Manusia, dan Manajemen Keuangan dalam konteks lembaga pendidikan Islam. Jurnal ini bertujuan menyediakan wadah akademik bagi peneliti, akademisi, dan praktisi ...