Women's beauty has various standards, one of which is the world standard. How can the world report that women are said to be beautiful so much associated with their faces; thin body shape to white skin and many more. In fact, there are two kinds of perceptions of beauty, namely from within and from outside the woman herself. Therefore, a review is needed based on perceptions of beauty, how the definition of beauty is from the real female subject. This study aims to realize a visualization of beauty itself which is very attached to women, adjusting their subjective opinions and views without mixing in the value of perfection. This research method uses a qualitative method with a process of collecting in-depth interview data on women aged 13 to 49 years. Then processed using the design thinking method into digital visual assets. Keywords: Beauty, Women, Perception, Visualization, Illustration, Qualitative Methods, Age 13-49 years, Design Thinking
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