Local culture reflects the identity of a nation and should be instilled from an early age through education. In the era of globalization, local cultural values face challenges due to the influence of foreign cultures. Therefore, culture-based learning such as Jakarta Cultural Environmental Education (PLBJ) plays a role in strengthening students’ cultural literacy, especially at the elementary school level. This study aims to describe the implementation of the local content subject PLBJ in improving students’ cultural literacy at SD Negeri Pondok Bambu 02, East Jakarta. Using a descriptive qualitative approach, data were collected through interviews, observations, and documentation with research subjects including the principal, grade III and grade VI teachers, and students from grades III and VI. The results show that PLBJ learning is designed to be contextual and interactive, integrating Betawi cultural values into activities such as traditional dance, folk songs, and handicraft making. These activities enhance students’ understanding, expression, and appreciation of local culture. Thus, PLBJ contributes to fostering cultural identity, pride in regional heritage, and awareness of cultural preservation among elementary school students.
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