<![CDATA[This study aims to analyze teachers’ strategies in instilling religious values based on the Social Learning Theory proposed by Albert Bandura at SMAN 6 Tangerang Regency. The research employed a qualitative approach with a descriptive design. Data were collected through in-depth interviews, participatory observations, and documentation involving Islamic Education teachers, guidance and counseling teachers, and students. Data analysis was conducted using the interactive model developed by Miles and Huberman. The validity of the data was tested through source triangulation and method triangulation. The results indicate that teachers’ strategies in instilling religious values are systematically implemented through four main stages of Social Learning Theory, namely: (1) attention, where teachers demonstrate exemplary religious behavior that attracts students’ interest and focus; (2) retention, through habituation and value reflection in various religious activities such as congregational prayers, Qur’an recitation, and Friday charity programs; (3) reproduction, when students imitate and practice teachers’ religious behavior in their daily school life; and (4) motivation, which involves both external and internal encouragement to strengthen the continuity of students’ religious behavior. The conclusion of this study emphasizes that the success of instilling religious values in schools is not solely determined by cognitive instruction, but also by teachers’ exemplary conduct, consistent habituation, and motivational reinforcement that foster students’ religious self-efficacy. Thus, the Social Learning Theory proposed by Bandura is relevant in the context of religious character education at the secondary school level, as it enables the formation of morality and spirituality through processes of observation, imitation, and value reflection within a contextual learning environment.]]>
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