Journal of Science and Education (JSE)
Vol. 6 No. 1 (2025): Journal of Science and Education (JSE)

The Influence of Destination Image on Visitor Satisfaction

Rudi Setiawan (Universitas Pasundan, Bandung, Indonesia)
Umi Narimawati (Universitas Pasundan, Bandung, Indonesia)
Juanim (Universitas Pasundan, Bandung, Indonesia)

Article Info

Publish Date
06 Oct 2025

Abstract

This study aims to determine the effect of destination image on visitor satisfaction in tourist villages in Ciamis Regency and Pangandaran Regency. Data were collected through questionnaires and analyze using a quantitative approach with the help of SPSS. The results showed that destination image had a positive and significant effect on visitor satisfaction, with the Social Setting and Environment dimension having the greatest effect, while Natural and Cultural Resources had the least effect. These findings contribute to the development of academic studies on tourism and provide practical input for managers and local governments in improving destination quality.

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Journal Info
Journal of Science and Education (JSE)
Website

Abbrev

jse

Publisher

CV. Media Digital Publikasi Indonesia

Subject

Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Education Engineering Languange, Linguistic, Communication & Media Mathematics Physics

Description

Journal of Science and Education (JSE) aims to facilitate and promote the inquiry into and dissemination of research results on primary education, secondary education, higher education, teacher education, special education, adult education, non-formal education, and any new development and ...