ABSTRACT Religious and moral values constitute essential aspects of character formation that should be cultivated from an early age. The development of these values needs to be aligned with the characteristics of early childhood through engaging and age-appropriate learning approaches. Contemporary educational practices often place greater emphasis on intellectual development, which may result in insufficient attention to children's spiritual and moral growth. This study aims to analyze the learning strategies employed in instilling religious and moral values among early childhood learners at TK Pradnya Paramita. The research adopted a descriptive qualitative approach. Data were collected through observations, interviews, and documentation, and subsequently analyzed through data reduction, data presentation, and conclusion drawing. The findings reveal that the cultivation of religious and moral values is implemented through several learning strategies, namely student-centered learning, play-based learning, storytelling, singing activities, and integrated learning approaches. These strategies provide meaningful learning experiences that support children’s moral awareness, religious understanding, and positive character development. The study concludes that the use of interactive and child-oriented learning strategies contributes significantly to the effective internalization of religious and moral values in early childhood education settings. Keywords: Religious and Moral Values, Learning Strategies, Early Childhood Education, Character Development, Child-Centered Learning.
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