Journal of Economic Education and Entrepreneurship Studies
Vol. 7 No. 3 (2026)

Micro-Economic Impact and Consumptive Behavior Analysis of Millennial–Gen Z Individuals Entrapped in Online Gambling: A Qualitative Study in Bojonegara District, Serang–Banten

Bambang Dwi Suseno (Universitas Bina Bangsa, Indonesia)
Herlin Kurniawati (Universitas Bina Bangsa, Indonesia)
Ika Pratiwi (Universitas Bina Bangsa, Indonesia)
Basrowi Basrowi (Universitas Bina Bangsa, Indonesia)



Article Info

Publish Date
30 Jun 2026

Abstract

The rapid growth of digital technology has increased access to online gambling, enabling individuals to participate through computers or smartphones without physical or social constraints. This study examines the rising involvement of Millennial and Generation Z youth in online slot gambling in Bojonegara District, Serang–Banten, focusing on their motivations and the resulting economic and psychological impacts. Using a qualitative case-study approach, data were collected through in-depth interviews with ten adolescent gamblers, supported by participant observation and document review to enhance contextual depth and triangulation. Findings show that youth are primarily motivated by entertainment, the desire to relieve stress, and hopes of gaining quick financial rewards. However, the consequences are largely harmful, including significant financial losses, growing debt, heightened stress, anxiety, depressive symptoms, and weakened social and family relationships. These outcomes demonstrate that online slot gambling disrupts both the economic stability and psychosocial well-being of young people. The study’s novelty lies in its integration of micro-economic vulnerability with behavioral motivations among Millennial and Gen Z gamblers—an area rarely explored in the Indonesian context. The results also highlight how digital gambling platforms create addictive ecosystems that particularly appeal to younger users. The study emphasizes the urgency of stronger regulation, increased public awareness, and improved mental-health support to reduce the risks of online gambling among youth.

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Journal Info

Abbrev

JE3S

Publisher

Subject

Economics, Econometrics & Finance Other

Description

1. Economics Education Curriculum development and learning outcomes in economics education Pedagogy and instructional innovation in economics learning Assessment, evaluation, and measurement of economics learning Development of learning materials and instructional resources for economics Development ...